|
|
Many business owners have tried to write, put together and launch e-books. And when business owners are putting together an ebook, they usually have many great questions. They want to know how to write an e-book, how to format it, how to brand it and how to market it. But they usually do not ask an extremely important question.
Very few business owners want to know when to launch their e-book. Many business owners rush into launching their e-book as soon as it is finished and lose valuable sales as a result.
Do you think it's a good idea to launch a line of summer wear in December or a line of skiing equipment in June? To maximize sales, sell products at a time when they are the most in demand. This would make April-May a good launch time for summer clothing and October-November for skiing equipment.
Take another look at ads that are currently running in newspapers and on television. The majority of ads are for summer-related products, such as summer clothing, gardening equipment, air conditioning services, sunscreen lotion, swimsuits, beachwear and more.
But come November, you will undoubtedly see ads for winter jackets, snow removal, heating systems and everything else winter-related. To maximize sales, big businesses launch products when they are at the peak of their popularity. Make sure that your business takes advantage of this as well.
There are only two months a year when your e-books will generate the most sales. These months are January and September. In January everyone is looking to work on goals they had just set for they new year. People are looking to improve their relationships, make more money with their business or move on to a better career. As you can see, January generates peak demand for products that help people reach their goals.
In September everyone is coming back from summer vacations and settling back into life and business. Summer is the time when people take a lot of time off and take it easy. When September comes, people want to improve their business, improve their life or finally move on to a better career. September also introduces increased demand among your customers for products that help them achieve their goals.
- Get A Raise And Increase Your Revenues!
- Get More Clients By Creating A Marketing Funnel