What price is too high to charge for information products? $100? $500? $1,000? Pricing is a bit of an art, a bit of a science, and it is all in the eyes of your target market.

If members of your target market feel that $1,000 is a fair price for the benefits they will receive from buying the product, they will buy it. If, on the other hand, they think that even $10 is too much for a product, you will not get the sale.

This is a great marketing lesson, something that everyone should apply to their own business. How do you convince your target market that your product is worth the price? Create a powerful sales copy, make sure that you convincingly communicate the benefits of buying your product, and, of course, deliver a great product.

To learn more about making money with your information products, join me for the How To Make Thousands Of Dollars With One E-book Teleseminar.

Biana Babinsky

This entry was posted on Friday, October 13th, 2006 at 3:02 pm and is filed under Digital Products, Information Products, Internet Marketing, Multiple Income Streams, Solopreneurs, Teleseminars. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.