After you have finished your ebook, created a sales letter and mapped out a marketing campaign for promoting it, there is one more decision that needs to be made. You need to price this ebook.

Your sales do depend on your price. If you under price your product, your potential customers will be suspicious since you are offering a deal that seems too good to be true. If you overprice your product, you will not get any sales.

There are many factors that go into pricing of your product:

– The purpose of the product

– The topic of the product – very specialized or very general

– Market and competition research

and much, much more.

This week we are discussing different product pricing strategies at MarketingSalad.com. I have answered members questions about when to give products away at no charge, and when to charge for them and I shared my own pricing strategies.

Get immediate access to pricing information (and much, much more) at https://www.MarketingSalad.com

Biana Babinsky

This entry was posted on Wednesday, November 1st, 2006 at 4:53 pm and is filed under Digital Products, Information Products, Internet Marketing, Multiple Income Streams, Solopreneurs. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.