Have you written an ecourse to get more newsletter subscribers? Now is the time to promote it. Here is how:

The best way to promote your e-course is to market it where your target market is. This is what I have done with my free offering, Top 5 Ways To Increase Online Sales, and it has brought me great results.

Here are online marketing ideas to help you get started:

– Online networking. Find groups where your target market networks online and join them. There are many places to find such groups – find groups on Yahoo groups, use search engines to locate them, etc.

Once you become a member, network in these groups and provide useful tips, so that other members can get to know you. Don’t forget to promote your e-course in your signature.

– Article marketing. Write articles that are of benefit to your target market, and submit them to article directories and niche web sites that your target market reads. Don’t forget to include a link to your e-course in the Resource Box that you submit with the article.

In addition to being posted in article directories and niche web sites, your articles will be re-printed in other people’s newsletters, on web sites and blogs, providing your e-course more exposure.

– Search engine optimization. Create a well-written page on your web site to promote your e-course and optimize it for search engines. That way you can get your perfect customers, who are using the search engines, to come to your web site and sign-up.

I have written many articles on how to use online networking, article marketing and search engine optimization to promote a coaching business. Click here to read articles on how to use online networking, article marketing and search engine optimization to promote a coaching business.

And don’t forget to use this FREE Tutorial, How To Market Your Business, to learn how to get more online sales. You can use the same tips even if you promote a free product.

Many people post articles online, but what should you do to ensure the best results for your business?

I find that I get best results when I have my articles submitted by hand. I recommend that you find popular web sites that post articles on the topics that you write, and have your articles posted there.

Spend some time on finding popular web sites to submit your articles to. On popular web sites, you will be able to have your target market read your articles. Another benefit for using article marketing is that other people will be able to re-print your articles on their blogs and web sites, thus providing you with additional exposure.

You can post the articles yourself, or have an assistant do that for you. For more information on using articles to market your business take a look at How To Get Subscribers And Clients With Article Marketing Home Study Guide.

Biana Babinsky

More article marketing posts:

– Five Steps To Success With Article Marketing

– How To Use Article Marketing To Build Your List

– Issues And Benefits With Duplicate Content

There are lots of things you can do to promote your podcast online, but the first thing you need to do, just like you’d do with any product is to make it crystal clear who you’d like to find your podcast. Who is the target market for your podcast?

Once you know who you’d like to attract, start working on using online marketing techniques to bring them in. Write articles that are of interest to your target market, and publish them in popular article directories. Doing this will expose you to a whole new segment of your target market, that would not know about you otherwise. I get weekly inquiries and countless newsletter subscribers due to my article marketing efforts. The key to article marketing is to write useful articles AND submit them as much as you can.

Also, use articles on your own web site, optimize them for search engines and make sure that you use the keywords that your potential listeners would use to drive traffic to your web site.

Do the same thing with your blog – write keyword-rich blog posts to drive more targeted traffic to your blog.

Put events together with other business owners with the same target market, so that you can get exposed to each other’s lists.

The key to using these techniques is that they are not a one-time shot. In order to get actual results from marketing your business, you should apply the techniques on a regular basis – submit 10 articles a month, continuously use SEO and put together events, etc.

Many service professionals submit bids on project in order to gain work. The business that receives bids compares the bids received, and picks the one that would be the most appropriate. So how do you make sure that your bid is the one accepted?

If you have to submit a bid, I recommend finding out as much about the project as possible first. This includes information about the company, their budget, their requirements, etc.

However, since you run a service business, I recommend to create a long term marketing plan that will eliminate the need to submit bids in the future. I haven’t submitted a bid in many years – my clients find me by finding my web site online, through networking and recommendations by my past clients. Here is what I recommend you do:

– Create a system to increase your circle of influence. People buy from people they know and like, so get to know more people. You can do that by networking both online and offline.

– Create a strong Internet presence – get your web site up and running, optimize it for search engines, etc. Many people search for products and services that they need to buy online. When you have a web site up, they can come to your web site, learn about you and your products and services and find out how you can help them.

Use online marketing techniques such as article marketing, search engine optimization, newsletter publishing and others to build up targeted traffic to your web site.

– Market your business on a regular basis. Marketing is not a one-time event, it is a continuous process. By marketing on a regular basis, you will educate more people about your business, and you will be able to gain more clients.

Learn how to promote your service business online, step-by-step, in my Complete Step by Step Online Marketing Course.

Biana Babinsky

There are many ways to find your target market:

– Online networking is a great way to get in touch with your target market. You are already networking on Ryze, so explore other online networking venues. Yahoo groups, LinkedIn, Xing, Ecademy and others are great places to reach out to your target market.

– Publishing articles and submitting them to online directories is another great way to reach your target market. When you write articles that are of interest to your target market, your target market reads them and visits your web site. I have gotten many newsletter subscribers and web site visitors through my articles.

– Search engine optimization is fabulous for this. Over 70% of online users are using search engines to locate the products and services that they need. This means that your customers are searching for your products and services every single day. You need to find the keywords that your target market uses, and make sure that your web site can be found in search engines using these keywords.

– Business blogging can be used to show your expertise, attract your target market to your blog and get more search engine traffic.

The FREE Tutorial, How To Market Your Coaching Business discusses different online marketing methods to reach your coaching target market online.

However, it is not enough to get your target market to come to your coaching web site – you want to keep in touch with them and market to them in the future. For this purpose I recommend having a newsletter on your web site, that your target market can subscribe to.

There are two ways to increase your product sales:

1. Get more of your existing web site visitors to buy.

2. Drive more targeted web site visitors to your web site.

I would recommend doing both. Let’s see how:

1. There are many things you can do to increase sales to existing web site visitors:

– Make it easy for your web site visitors to find products they need. You can do that by having a professional and user-friendly web site.

– Make a compelling case for buying your products. Once your web site visitors find the products they need, you need to convince them that they have to buy your products. You do that by writing compelling web copy and sales letters.

– Make the checkout process easy. Even if a buyer thinks that she needs your products, she will leave your web site if the checkout process confuses her. Make the process as easy as possible.

2. Here is how you can drive more targeted web site visitors to your web site:

– By publishing your newsletter on a regular basis, and using it to drive your readers to your products pages. A newsletter is a great way to keep in touch with potential customers and increase your product sales.

– By doing search engine optimization and making sure that your products can be found in search engines. I have traced many of my own products sales to people finding them in search engines and buying them – this is a very powerful way to get new customers.

– By doing article marketing. Another one of my favorite marketing techniques. Many of my articles have been re-printed on various blogs and web sites, which increased my name recognition and sent many web site visitors to my web site.

I also recommend business blogging, holding free teleseminars and events and online networking to get more web site visitors.

The FREE Tutorial, How To Market Your Coaching Business discusses, step-by-step, how to use different online marketing methods to market your coaching business and sell more of your products online.

When you do article marketing, you may decide to use automatic article submission services, instead of submitting your articles by hand, or paying a virtual assistant to do that.

Here are a few tips I give my clients when they decide to evaluate article submission services:

– Look at the list of directories they submit the articles to. Are those popular directories? Are those the directories you would want to submit your articles to?

You want them to submit to popular directories, directories from which you would receive clicks and re-printings.

– Look at how they would handle your article formatting, including bolding, links, paragraphs, etc. Last year I had a customer who submitted her articles for a while, but
the links in her About Box were formatted like text, not links.

– After you use the article submission services, check each directory for the listing of your article. Use can also use search engines to check that the articles are showing up in the directories, and showing up in search engines as well.

For more information on using article marketing to get more clients online, get my Article Marketing For Profits Audio Guide. The Guide also includes a FREE bonus of my favorite Top 20 Article Submission Web Sites.

Biana Babinsky

Can you give things away on your web site, and still get clients? I offer many free marketing resources – I offer a FREE report, “Top 5 Ways To Increase Online Sales” to my newsletter subscribers. I publish a free weekly online marketing newsletter. I have written dozens of marketing articles that have been re-published on hundreds of web sites and I offer free teleseminars from time to time.

Why do I do this? To promote my expertise and give people a taste of how I work, and what I am about.

My articles, help me drive more people to my web site and create more awareness for my business and my brand. Many of my clients tell me they found me online, then searched for me on Google and read about me/my articles before they decided to buy my products or hire me.

My articles also help me get better search engine rankings, which, in turn, helps get more people to my web site.

My free teleseminars usually attract hundreds of people, and help me promote my brand and my business and give people a taste of how I teach and what I am all about.
Want to learn how to use free marketing techniques to drive more people to your web site and get more customers? Here is the FREE Tutorial, How To Promote Your Coaching Business

Want to sell more ebooks online? The same marketing techniques that work for promoting your web site and services work for promoting ebooks and other products:

– Create good, persuasive copy. A good sales letter for your ebook can dramatically increase your sales. Make sure you tout the benefits of the product in the sales letter.

– Search engine optimization – make sure you optimize your ebook page with relevant keywords. A lot of people use search engines to locate products they want to buy; make sure you can get some of that traffic to your web site.

– Article writing and publishing. Write articles of interest to your target market, and create a powerful Resource Box to promote your ebook. I find this to be a great way to promote my ebooks and other products.

– Affiliate Marketing. Create a profitable affiliate program that encourages your affiliates to recommend and promote your products on their blogs and web sites.

For more information on selling more copies of your ebooks, here is the FREE Ebook Publishing Tutorial.

Join us for the Make Money With Information Products Teleseminar, with Biana Babinsky, part of the Business Conversations with Biana Babinsky Teleseminar Series on October 5th at 8pm Eastern Time.

Are you are a coach, consultant or solopreneur who wants to increase business profits, while working fewer hours?

How would you like to have other people recommend you and your products and services to their colleagues?

You want to be able to make money, while you are on vacation?

I great news for you! You can achieve all of above by creating information products and selling them online! Join me for the Make Money With Information Products Teleseminar and start learning how to create a products empire that will take your business to a whole new level!

Learn How To Make Money With Information Products

Here is what you will learn during this information-packed teleseminar:

– The very first step you must take to start creating products

– Exactly how to quickly and easily determine which products will be the most profitable

– The critical information about what makes people buy your products

The nuts and bolts of how to create different information products

Advice about the real techniques to make money with your information products

And much more.

What If You Can’t Make It On October 5th?

If you can’t join us on October 5th at 8pm Eastern Time, register for the teleclass anyway, and you will be able to download the teleclass recording absolutely FREE, once the teleseminar is over.

This teleseminar will be recorded.

About Biana Babinsky: Biana Babinsky is the online business coach, expert and author. She helps coaches, consultants, solopreneurs and business owners promote their expertise, create information products and sell them online to increase profits. She is the author of numerous e-books and special reports, and has created multiple streams of income for herself and many clients.

Price: Free

Register for Make Money With Information Products Teleseminar