Many coaches I know sell coaching or free sample coaching sessions.
The problem with doing this is that people rarely buy coaching or sample sessions. What they do buy is a solution to a problem or a cure for a pain.

I have seen many of my clients try to sell coaching and free coaching sessions – they tried to sell coaching by explaining what coaching means, what a coach is, how the industry works, etc. However, once they did their research, found out what their clients’ problems were, and started selling solutions to the problems, their client count went way up

If you are selling coaching, stop. You need to sharpen your marketing message. Spend some time on defining and researching your target market. Then, instead of selling coaching and sample sessions start talking to clients about the problems they have and the solutions they need.

Need help creating an effective marketing message for your business? In two weeks I will be teaching Create An Effective Marketing Message Teleseminar that will help you create a message that will bring clients to your business. You can register for it at

https://www.marketingsalad.com/marketing-message.html
Biana Babinsky

Join us for the Make Money With Information Products Teleseminar, with Biana Babinsky, part of the Business Conversations with Biana Babinsky Teleseminar Series on October 5th at 8pm Eastern Time.

Are you are a coach, consultant or solopreneur who wants to increase business profits, while working fewer hours?

How would you like to have other people recommend you and your products and services to their colleagues?

You want to be able to make money, while you are on vacation?

I great news for you! You can achieve all of above by creating information products and selling them online! Join me for the Make Money With Information Products Teleseminar and start learning how to create a products empire that will take your business to a whole new level!

Learn How To Make Money With Information Products

Here is what you will learn during this information-packed teleseminar:

– The very first step you must take to start creating products

– Exactly how to quickly and easily determine which products will be the most profitable

– The critical information about what makes people buy your products

The nuts and bolts of how to create different information products

Advice about the real techniques to make money with your information products

And much more.

What If You Can’t Make It On October 5th?

If you can’t join us on October 5th at 8pm Eastern Time, register for the teleclass anyway, and you will be able to download the teleclass recording absolutely FREE, once the teleseminar is over.

This teleseminar will be recorded.

About Biana Babinsky: Biana Babinsky is the online business coach, expert and author. She helps coaches, consultants, solopreneurs and business owners promote their expertise, create information products and sell them online to increase profits. She is the author of numerous e-books and special reports, and has created multiple streams of income for herself and many clients.

Price: Free

Register for Make Money With Information Products Teleseminar

A business owner recently asked me how to devote time to marketing (and get results from marketing) and still have enough time left to work with existing clients and create products.

Here are my recommendations:

– With your client work, schedule your time and don’t procrastinate. When you have scheduled 2 hours to do client work, spend the 2 hours to do just that. No checking e-mail, no phone calls – just do the work you need to get done. You will be amazed how much you can accomplish in just 2 hours if you stick to your plan.

– When you are marketing, spend some time learning about an online marketing technique, what the implications of using it are, what results to expect, etc. Then, break the techniques into bite-sized chunks you can do, and schedule those chunks. You will be able to accomplish much more when you understand the techniques, and know what results to expect from them.

At https://www.MarketingSalad.com I help members understand online marketing techniques by breaking them into smaller, understandable, step-by-step directions. Learn how to market and get results – join us at https://www.MarketingSalad.com

Here is what one of MarketingSalad.com members says about the step-by-step marketing directions available:

“Biana’s how-to guides have given me simple, step-by-step procedures that are easy to implement. The classes have been amazing. I believe she gives more in a one-hour teleclass than I ever got in other classes on the same subject, combined!”

Join us for just $9.97/month at https://www.MarketingSalad.com

I had lots of fun teaching Article Marketing for Profits Teleclass last week. One of the things we discussed was the importance of linking directly to your product, newsletter, special bonus, from the resource box of the article.

Why should you link directly to the product, instead of the main page of your web site? As you know, I always recommend to make your marketing as targeted as possible. You can do that very easily with article marketing – when you write an article on a particular topic, and offer a gift or a product in the resource box, related to the article’s theme, you are doing targeted article marketing. Since your article reader is interested in the article’s topic, offering a gift or a product related to the article increases the possibility that the reader will actually click on the link in the resource box, and learn more about your product.

Let’s say your wrote an article about time management. The best bet for your resource box is to offer a link to a free or a for-fee product of yours about time management. If your article is on time management, and you offer a link to a product on networking, you will not get as many takers.

You can get lots more article marketing tips and tricks in my Article Marketing Audio Guide.

Biana Babinsky

Biana Babinsky is the online business consultant, expert and author, who can help coaches, consultants, virtual assistants, professional organizers and other solopreneurs get more clients through article marketing. Get marketing advice directly from Biana at https://www.MarketingSalad.com

So you started a home based to work from home. How can you get customers to actually come and buy from you? Here are five tips to get you started:

– Get a Web Site for your Business. Getting a web site online is just like opening a store in the brick and mortar world. Even if your company provides a web site for you, get your own web site. It is going to be much easier to promote, get search engine traffic and get customers when you have your own, not a company-given web site.

– Make sure the Web Site is usable and search engine friendly. Many times a web site owner designs a web site that the owner likes. The problem is, the web site is very business owner-oriented, instead of being customer-oriented. Remember – it is not about you, it is about the customers. Ask a few people from your target market to test drive the web site for you, and to tell you what they liked/disliked about it.

This way you will know that your target customers like and are interested in using your web site.

– Start learning about Search Engines. You might not become a search engine specialist, but it is important to know how search engines work, and why they send more traffic to one web site, and less traffic to another. To get started, read the Basics of Search Engine Optimization article. For more in-depth information on getting search engine traffic to your web site, get Step by Step Search Engine Optimization Report.

– Get a Newsletter for your Web Site. When people come to your web site, you don’t want them to leave empty-handed and never return. So ask them to sign up for your newsletter. They might not buy from you on their first visit, but capturing their email address will help you keep in touch with them and market to them at a later date.

– Start a Link Exchange on your web site. Exchanging links with good, quality sites will help you get more traffic and search engine rankings. Avoid web sites that are full of banners and are not professional looking.

Biana Babinsky
Biana Babinsky is the online business coach and expert. She teaches coaches, consultants and other solopreneurs how to promote their businesses, create multiple streams of income and make more money online. Get her Complete Step by Step Online Marketing Course, to learn how to get more customers online for your home based business.

Hi, everyone

Many online business owners have told me exactly the same thing – they have created a web site on their own (or paid someone to create a web site for them), the web site has been online for a while, but the web site is not generating any sales.

After 1, 3, or even 5 years online, business owners keep paying for web site hosting and maintenance, but they are not making any money with the web site.

If you don’t have web site traffic, spending money on web site design, hosting and maintenance is a complete waste of money. A web site without traffic is like a store that no one goes to – if no one comes through the doors, no one is buying.

The only way to get sales and make money with your web site is if you have good, targeted traffic coming to your web site every day.

You can get target traffic to your web site by doing search engine optimization. Search engine traffic is great – it is f_r_e_e, and if you know how to drive it to your web site, you can get it to your web site every single day.

Tomorrow I will discussing the steps you need to take to get f_r_e_e search engine traffic to your web site. Here is what you will learn:

– How search engines work, explained in plain English

– Why choosing the right keywords is extremely important for your business, and what tools to use to find these keywords

– How to find your current search engine rankings, and how to improve them

– You might already have the perfect keywords for your web site – and I will tell you where to find them

– Which elements of your web site might be working against getting better search engine rankings, and how to fix them

– How link exchanges can help you get better search engine rankings

– Why writing articles is the best thing you can do to get more search engine traffic

and much more.

Register now at https://www.avocadoconsulting.com/rlinks/zteleseo

Having trouble getting links and reciprocal links to your web site?

I am sure you know that having links from other quality web sites to your web site is good. There are several reasons for this:

– When someone links to your web site, the visitors of that web site can click on the link and visit your web site. These are bonus visitors, as they would have never found about about your web site, if it weren’t for that link.

– You are building a brand. The more people link to you, the more people will know who you are, and what your business is.

– Search engines love links; some of them measure your web site’s popularity based on how many links you have going to your web site. More links to your web site means your web site is more popular, and, thus, it gets better search engine rankings.

As you can see, having links to your web site is very advantageous to your and your business. I have many different blogs and web sites linking to me (many are linking without me having to ask!), and I will be sharing my tips and secrets on getting those links during the How To Use Search Engine Optimization To Make More Money Teleseminar.

Join me and learn how to get hundreds of links to YOUR web site.

Biana Babinsky

P.S. Links to your web site mean MORE newsletter subscribers and more clients. Learn how to get links to your web site without too much effort during my How To Use Search Engine Optimization To Make More Money Teleseminar