Are you looking to help hundreds or thousands more people, without having to spend hundreds or thousands of hours? How would you like to share your passion with people who need your help?

You can help many more people if you are able to help them in groups. The best way to do that is to teach no charge teleseminars. When you offer no charge calls to people in your target market, great things happen. The people who join you on the call will be able to learn from you and they will also learn more about your business and your expertise. This way, when they need your products or services, they will already know you and will be able to contact you. You will be able to help more people and share information about you and your business in a completely non-salesy way. What could be more authentic than that?

How do you do that? How do you create no charge calls that will help you share your gift and your
passion with hundreds or even thousands more people? Here is a 3-Step Plan to help you do just that:

Find A Topic For Your No Charge Call

The topic of the call is very important, so spend some time on doing research to find an effective call topic. Look at what your clients and customers ask you about on a regular basis. Check out social networking web sites, such as Facebook, Twitter and LinkedIn and see what kind of questions people in your target market ask there.

You want to help them, but the only way you can help them is by offering help on the issues they actually care about. Powerful things will happen when you offer what your target market really needs – they will get results and they will finally know that you “get” them.

Create An Outline For Your Call

Once you have found a powerful topic for your call, it is time to create the outline of the call. This is going to be a 45-60 minute call, so you will want to have 3-5 major points that you will want to discuss.

Don’t try to stuff everything you know into this call. If you provide too much information, you will overwhelm your participants. It is much better to share less, but make sure that the participants actually understand are able to take action on what you do share with them.

Once you have the outline, use it to create your talk.

Set up Your Registration Process

In order to have people register for the call, you must create a squeeze page. A squeeze page is a page with information about your call and nothing else. This page contains information on the benefits your participants will receive and has a sign-up box, where they can sign up and receive the call-in information.

As a service business owner, you have probably heard that you should teach teleseminars and that they will be very beneficial to you and your business. Your teleseminars help you promote your expertise, attract more paying clients to your business and help you differentiate yourself from others in their field.

However, many service professionals treat their teleseminar as a one-time event — once they get paid for the teleseminar and teach it, they don’t use them to generate any more profits. What many service professionals don’t realize is that they can turn their teleseminar into brand new information products that can generate profits over and over again.

Here are five different ways to profit from your teleseminars:

Record Your Teleseminar

Now your teleseminar recording is a brand new product that you can use in a variety of ways. You can create a brand new income stream for your business by selling the audio recording itself on your web site.

Create A Home Study Guide

Package the audio recording, your notes from the teleseminar, the teleseminar workbook and other resources that are of interest to the teleseminar participants.

By putting all these materials together you have created a bigger product that you can include in your marketing funnel.

Create A Special Report Or An E-book

Depending on whether the teleseminar was just one class or a series of calls, you can package the information you shared during the calls as either a special report or an e-book.

A special report is a shorter digital document, about 10-25 pages long. An e-book is a longer digital document that has over 25 pages.

Put The Audio Recording Of The Teleseminar On A CD

and create a whole new product: a CD that you can also sell on your web site.

Use The Audio Recording As A Bonus

that you give away when someone buys your more expensive products. Doing this provides additional value to people who decide to buy your expensive products, which is good for both you and your customers.

Here are five different ways for you to re-use your teleseminar and create new income streams out of it. Use this information to turn your teleseminar into more income streams.

Here are three more blog posts that you may be interested in:

– 5 Ways To Make Money With Teleseminars

– Is Social Networking Useful For Promoting Teleseminars?

– How To Do A Teleseminar

Some time ago a client had asked me a very interesting question. She said: “If you wanted to start creating web site andbuilding a list immediately and you could only use one online marketing technique, what would you do?”

“Article marketing” was my answer. Article marketing has been my favorite online marketing technique for a very long time. This is because article marketing can bring targeted traffic to your web site as soon as you start using it.

When I just started using article marketing, I saw immediate results. First, I saw increased traffic to my web site from articles that I had posted in article directories. After some time, my articles started getting reprinted on other people’s web sites, blogs and newsletters. This generated even more newsletter subscribers and clients from exactly the same articles.

How do you get started with article marketing? Here is a 5-Step Plan to help you get started with using article marketing for promoting your business, products and services:

Understand The Goal Of Article Marketing

Any time you take action you need to know exactly why you are doing it and what results you are expecting from it. With article marketing, your goal is to start a conversation with your potential customers, to let them know about who you are and what you do and to ask them to take the next step in this conversation — visit your web site, subscribe to your newsletter and buy.

Find Good Topics For Your Articles

To start the conversation with your potential customers (and have them respond!), they need to be interested in having this conversation. If they are not interested in a topic, they will drop the discussion before it even starts.

How do you get them interested in the conversation? By writing articles on topics that they are interested in!

Write The Actual Article

Now that you know what topics you want to use, pick one and write an article on it. Once your article is ready, let it sit for a day or two, and then come back to it to make revisions and changes. If you made any mistakes, now is the time to correct them. You want your articles to have good grammar and spelling.

Create Effective Article Resource Box

Your Article Resource Box is the most important part of your article. It introduces you to your article reader and contains link(s) to your web site. This is your one chance to continue the conversation you started with the article!

Submit Articles To Article Directories

Congratulations on your new article! Now is the time to submit it to article directories to get exposure for you and your business.

Use this 5-Step Article Marketing Plan to start your article marketing campaign and get more traffic and clients! To learn the most effective way to use your articles to build your list, take a look at Free Article Marketing Tutorial.

Ready to make money with teleseminars? Here are 5 different ways for you to make money with teleseminars:

1. Teleseminar Fees

This is the first and most obvious one. If you charge for your teleseminars, you will make money with the fees you collect.

How much should you charge for your teleseminars? I have seen people charging anywhere from $1 to thousands of dollars to everything in-between. I recommend doing market analysis to determining how much to charge for your teleseminars.

2. Creating New Products By Packaging Your Teleseminars

Teleseminars have one important limitation. Once you teach them they are over, and people can’t attend them anymore. But we have a solution for this. Once your teleseminar is over, create a product out of it!

Package together the audio recording of the teleseminar, transcripts, notes and other handouts. Now you have a brand new product that you can sell all the time, even after the teleseminar is over!

3. Turning Your Teleseminar Materials Into Other Products

Now that you have created your teleseminar materials, brainstorm about turning them into other products. Here are a few examples:

– Turn your written materials into an e-book or special report

– Create a longer, more in-depth program by starting with your teleseminar materials and expanding on them

– Put a few teleseminars together into a Teleseminar Series or separate your Teleseminar Series into shorter teleseminars, thus creating additional products.

4. Bringing In Affiliate Sales For Your Teleseminars

You are not the only one who can promote and sell your teleseminars. If you start an affiliate program for your products, you are going to have an army of affiliates, each one ready and able to sell your teleseminars!

Every time you put together a teleseminar, don’t forget to let your affiliates know that they can promote the teleseminar and earn commissions with it. This is a win-win for both of you – your affiliates will earn money on every sale and you will sell more teleseminars and products than you would on your own.

5. Making A Special Offer At The End Of A Teleseminar

Do you have another program that your teleseminar participants would get value from? Don’t keep it a secret, share information about it at the end of the call.

Better yet, offer a special short-term deal on it, so that your participants have even more reasons to register. This is a great way to monetize free teleseminars.

Ready to make money with your teleseminars? Here is FREE Teleseminar Tutorial.

Lately, I have been hearing from many business owners asking me how to fill their teleseminars with participants. They have told me that some places where they used to promote their teleseminars have closed down and others are not as effective as they have been in the past. One person asked me whether there is something new and fresh for promoting teleseminars.

The answer is social networking web sites! Social networking web sites are great places to promote your teleseminars and get more participants. Here is why:

Social Networking Helps You Listen To Your Target Market

This is one of the best reasons to use social networking, and it is greatly under-used. Before talking, listen. What is your target market talking about? What kind of questions do they ask? What kind of issues do they face? What do they need help with?

Create a teleseminar based on what your target market wants, and you will see it selling out fast.

Take action: follow your target market on Twitter and learn what your target market is talking about. Then join the conversation!

Social Networking Helps You To Get To Know Others In Your Target Market And To Get Your Target Market To Know You, Like You And Trust You

When you are offering a teleseminar, you have access to many people who already know you, like you and trust you. They are much more likely to register for your teleseminars because of that!

Take action: don’t just use social networking to promote yourself; use it to provide useful tips and information that will help others!

Some Social Networking Web Sites Have Special Sections To Help You Promote Your Teleseminars

Facebook and LinkedIn have special sections that let you promote your teleseminars.

Take action: locate these areas and see how you can use them to promote your own teleseminars.

Social Networking Helps You Promote Your Expertise

Every time I ask people why they would attend someone’s teleseminars, they always mention that they want to attend teleseminars taught by someone who is an expert at what he/she does.

Take action: promote your expertise on social networks by sharing tips, answering questions and sharing your blog posts.

Social Networking Sites Give You Opportunity To Promote Yourself

Last, but definitely not least, you can use social networking web sites to promote your teleseminars. On Twitter, for example, you can always invite your followers to your teleseminars by providing a link to your teleseminar in your twit. The key is not to overdo your promotion and to build enough credibility with your other twits, so that when you do invite your followers to your teleseminar, they really want to join your calls.

Take action: create a system to promote your teleseminars on Twitter.

One of the most popular questions that coaches ask is:

When to offer free teleseminars and when to offer a teleseminar and charge for it?

It seems that many business owners are confused about when to offer free teleseminars and when to offer paid ones. As a result, I see many business owners not achieving the results they are looking for with their teleseminars.

So how do you determine when to charge and when to offer a free teleseminar? The answer to this question depends on your goals for the teleseminar. I recommend to my clients to look into where in their marketing funnel the teleseminar fits.

If your goal is to use the teleseminar to get more newsletter subscribers or to promote a larger program/product, you will do better if you don’t charge for it.

On the other hand, if your teleseminars are your products, you want to charge for them. Decide on the purpose and then decide on the price.

Offer Them Together!

Create two teleseminars: one 1-hour introductory teleseminar and one much more in-depth teleseminar series. Offer the first one free, and use it to promote your second teleseminar series. The combination of the two of them will help you promote your larger program, increase your revenues and build your list!

Have you ever heard the saying, “If you want to learn how to do something really well, teach it to others”? It follows from this saying that people who teach others usually have a good command of the material. In short, they are experts at what they do.

Teaching a class in something you know is also a great way to demonstrate your expertise to your potential clients. Teaching is a very versatile marketing technique and it is very easy to use teaching to promote your expertise both online and offline.

In addition to all of the above, offering teleseminars is becoming a necessity for service businesses. In today’s economy it is extremely important to be able to offer lower-priced products in addition to services so that you can serve the people who can’t afford to work with you one-on-one.

If you are just starting out using teaching to work with more potential clients and increase
your business revenues in today’s economy, here is the teleseminar how-to plan for you:

Decide Whether You Want To Teach Your First Class Locally Or Teach A Global Teleseminar
Over The Phone

I recommend offering a teleseminar, because when you teach over the phone, you aren’t restricting yourself to a small geographical area. When you teach teleseminars, you can promote them to a much larger group of customers.

When you teach over the phone, people from all over the world can join in on your calls. When I teach my teleseminars, I have participants from many US states and several other countries joining me on the calls.

Decide Whether To Charge For The Teleseminar Or Whether To Offer A Free Teleseminar

If this is the very first teleseminar you have ever taught, offer it free. You will get lots of people attending, and it will be a great training session for you to experience offering teleseminars over the phone.

You will also be using teleseminar equipment such as bridge line and you will also be doing teleseminar recording. You want to iron our all the details and see that you are able to use all the teleseminar equipment without any technical issues before you start to actually charge others for your teleseminars.

Find Topics For Your Teleseminars

Finding the right topic for your teleseminar is extremely important. If you find a topic that is of interest to your target customers, you will get lots of teleseminar participants. If you pick a topic that is not of interest to them, very few (if any) people will register.

Decide When Your Teleseminar Will Take Place And Start Promoting It

Create a marketing plan for promoting your teleseminar. You will see that if you have a plan, you will get better results and get more participants for your calls.

That’s it – now you are ready to do a teleseminar! Teaching teleseminars is a great technique to get more clients and increase your revenues in today’s economy.

Many business owners are very concerned about their revenues in today’s economy. They usually have only one source of revenue – their services. So when just a few of their clients stop paying for their services, their revenue takes a big hit. If your revenue will take a huge hit if just a few of your current customers stop doing business with you, listen up! You must create more income that you can
add to your revenue model. Doing this will help you shield yourself from revenue going down dramatically when just a few of your clients decide to stop doing business with you.

Here are other income streams you can add to your business immediately:

– E-books. An e-book is a digital document that is anywhere from 30 to 500 pages. Create e-books on topics that are of interest to your target market and increase your revenue with every e-book sale.

– Teleclasses. Teleclasses are classes that taught over the phone. Teaching teleclasses is a good way to demonstrate your expertise and increase your revenues at the same time.

Material taught and discussed during teleclasses can be reused to create special reports, audio and other products.

– Audio Products can be delivered in two different formats. They can be instantly downloaded from your web site any number of popular audio formats, or you could burn them onto a CD and physically ship the product.

Either way audio products will help you increase your revenues since many people like listening to
information instead of reading it.

– Affiliate Programs. Even if you do not have your own products yet, you can still increase your revenue by promoting other people’s products. You can do that through affiliate programs. When
you register for someone’s affiliate program, you can promote their products and receive commissions every time you sell a product.

– Multimedia Products. You can create a large multimedia product by combining a few different formats of the same product. For example, when you teach a teleseminar, you can bundle together the teleseminar, its audio recording, a transcript, etc, and create a large multimedia product that you can sell.

– Advertising. You can sell advertising on your web site, blog and in your newsletter and create yet another income stream.

– Brainstorm and get creative! There might be another product that I haven’t mentioned but that you can create and use as an income stream for your business.

As you can see, there are many different products you can create for your business. Having many products and many income streams will help you keep up your revenues in any economic times.

There are many advantages to planning your marketing:

– You will reach your goals faster because you map out your goals and your actions.

– You always know what to do. Instead of wasting 15-30 minutes every day just trying to figure out which marketing tasks need to be done, you will know exactly what to do.

– You will never waste your time re-doing the same thing because you will know whether you did it or not – it is all in your marketing plan.

Ready to create your own Online Marketing Plan and become more successful? Then take a look at this FREE Tutorial for coaches: FREE How To Market Your Coaching Business Tutorial

I received this question from a coach recently:

“I am a career coach and have been coaching one-on-one for the past few years. I decided to start creating group programs and a few months ago I offered a Coaching Group option to my newsletter subscribers. Basically, I envisioned it as a group of 5-10 people who would get together on the call twice a month and ask me questions about their careers. I promoted this a lot – through a networking group, my newsletter, web site, seminar sites – but could not get a single participant. What am I doing wrong? How can I get people to sign up for my coaching group?”

Biana’s Answer: What strikes me from your description is that you are just offering a Career Coaching Group. That is not enough for me to make a decision if I need your group and if it would work for me.

Is the group for people in their 20’s, just starting their first jobs? Is it for people in middle management trying to move up? Or is it for people trying to switch jobs? Or maybe it’s for people who are unemployed and need help landing a job asap?

As you can see, there isn’t much information about who exactly you are doing this group coaching for, so your potential customers are not sure if it’s for them. And if they are not sure, they will not sign up.

So how can you create a better group coaching offer? Don’t just call it a coaching group, name it something meaningful, name it something that will communicate value and give people an idea about who it’s for, so that they can self-select either in or out.

So do not call it a coaching group. Instead, create a very specific program for your target market that helps your target market solve one of the problems that they are experiencing. To get the most people register for your group you will need to offer them something they really want. For example, if your target market are college students looking for their first job, how about a program on landing a great job right out of college.

The next things you want to do is to create a compelling sales letter for your program. And then you need to create a good marketing plan to market the program.

You need to give your target market enough information about your program, so that they can say: “This sounds like a program that will help me solve the problem that I am experiencing. I really need the solution and this program offers it to me!”

Once you get your target market to think this way, you will get many members for your group!