Archive for the 'Internet Marketing' Category

Online Marketing For Home Based Businesses

Sunday, October 8th, 2006
 

So you started a home based to work from home. How can you get customers to actually come and buy from you? Here are five tips to get you started:

Get a Web Site for your Business. Getting a web site online is just like opening a store in the brick and mortar world. Even if your company provides a web site for you, get your own web site. It is going to be much easier to promote, get search engine traffic and get customers when you have your own, not a company-given web site.

Make sure the Web Site is usable and search engine friendly. Many times a web site owner designs a web site that the owner likes. The problem is, the web site is very business owner-oriented, instead of being customer-oriented. Remember – it is not about you, it is about the customers. Ask a few people from your target market to test drive the web site for you, and to tell you what they liked/disliked about it.

This way you will know that your target customers like and are interested in using your web site.

Start learning about Search Engines. You might not become a search engine specialist, but it is important to know how search engines work, and why they send more traffic to one web site, and less traffic to another. To get started, read the Basics of Search Engine Optimization article. For more in-depth information on getting search engine traffic to your web site, get Step by Step Search Engine Optimization Report.

Get a Newsletter for your Web Site. When people come to your web site, you don’t want them to leave empty-handed and never return. So ask them to sign up for your newsletter. They might not buy from you on their first visit, but capturing their email address will help you keep in touch with them and market to them at a later date.

Start a Link Exchange on your web site. Exchanging links with good, quality sites will help you get more traffic and search engine rankings. Avoid web sites that are full of banners and are not professional looking.

Biana Babinsky

For more tips on marketing your home based business online, subscribe to the Effective Online Marketing Newsletter at https://www.avocadoconsulting.com/free_newsletter.html
You will receive articles about promoting your products and gaining more customers online.

4 Steps To Search Engine Optimization

Thursday, October 5th, 2006
 

Looking to get more search engine traffic to your web site? Here are the steps to navigate you through the SEO process:

Find your target market. Who is your target market? Before going forward, make sure you know exactly who should be visiting your web site.

Research Web Site Keywords. Find the keywords that the target market uses to locate your products and services online.

Integrate Keywords into your meta tags and web site copy. It is very important to remember that just optimizing the meta tags is not enough for effective search engine optimization. The keywords have to be relevant to your web site and you need to effectively use them in your web site’s content.

Get Links from other web sites to your web site. Many major search engines evaluate your web site’s popularity by counting the number of links that point to your site. The more popular your web site is, the better rankings it gets on search engines. And if your web site has no incoming links, search engines will not consider it a popular web site.

Use these four steps to get your web site ranked better in search engines. For more information about search engine optimization, use the FREE Search Engine Optimization Tutorial.

How To Use Your Products To Market Your Business

Sunday, October 1st, 2006
 

Did you know that your products are not just streams of income? You can also use them to market your brand, promote your expertise, and, ultimately, make more money with your business.

To learn how, read my new article, How To Use Your Products To Market Your Business.

To receive my articles on a regular basis, Subscribe To FREE Effective Online Marketing Newsletter.

Biana Babinsky

Complete Step By Step Information Products Guide

Wednesday, September 27th, 2006
 

Why did you start your own business?

Did you start it to be your own boss, make more money and work flexible hours? But are you working longer hours, enjoying less free time and earning less money instead?

Does This Describe Your Life?

You are not taking vacations. If you went on vacation, you wouldn’t be getting paid, and you can’t afford to take a week or two off without pay.

You are working weekends and holidays. A Sunday is the same as a Tuesday when you’re trying to meet project deadlines.

You have no time to spend with your family. You feel forced to take every project that comes along, because you need to continue making money. As a result, you end up working long hours and your family life suffers.

This is vicious cycle – you believe you need to work all the time, because if you stop working, your revenue will dry up.

I have been there too. Back in the 1990’s I started doing web site design and marketing consulting because I wanted to run my own business, be my own boss, and have more flexible hours. Instead, I worked very long hours, worked almost every weekend, and had absolutely no free time. After a while, I was exhausted, and was considering not having my own business at all.

Eventually, I took some time off to think and restructure my business. I decided that when I went back to my business, I wanted to work flexible hours, take weekends off, be able to go on vacation and have lots of time to spend with family and friends.

I realized that the only way to have a profitable business and still enjoy flexible hours and quality of life was by creating multiple streams of income.

What Are Multiple Streams Of Income?

When your one-on-one work is your only source of income, you have to work constantly. When you don’t work, you have no money coming in.

The best part about multiple streams of income is that they can earn you money while you are not working. Imagine checking your e-mail in the morning and seeing orders that came overnight, while you were sleeping. Imagine being on vacation and getting a phone message from your assistant telling you that you sold $900 worth of your products while you were at the beach. All of this is possible if you have multiple streams of income.

My NEW Complete Step By Step Information Products Guide teaches you how to create multiple streams of income. Click Here To Learn More About The Complete Step By Step Information Products Guide

Here Is What You Will Learn In The Complete Step By Step Information Products Guide:

The very first step you must take to start creating multiple streams of income

– The sure way to find the most profitable product ideas. It is much easier than you think.

– The nuts and bolts of how creating products can help you make money while you are spending time with your family

The sure way to find the people who want, need and can afford your products and to get them to your web site

– Advice on using online marketing techniques to drive more web site traffic to your products

and much more. Click Here To Learn More About The Complete Step By Step Information Products Guide

Special Bonus

When you buy this Guide, I want you to get results. I want you to create products, get online customers to buy them and have the quality of life you deserve.

Therefore, I am giving you a chance to ask questions about everything you learn in this guide. For three months you can ask questions about creating your products and using online marketing to promote them at MarketingSalad.com, the online business community.

You can ask me, the author of this guide, as many questions as you would like, and I will answer every single one of them.

Click Here To Get The Complete Step By Step Information Products Guide

Warning: The $37 Price For The Complete Step By Step Information Products Guide Expires Soon

My consulting and coaching rates start at $150/hour. If I were to teach all the information in this course to a coaching student, it would take at least 10 sessions, and cost fifteen hundred dollars.

The Complete Step by Step Information Products Guide contains information that I have collected and perfected in the last nine years of marketing online. Right now I am charging just $37 for the Guide, but the price will go up soon. Act now to get the Guide and bonus at this ridiculously low price of just $37!

Click Here To Get The Complete Step By Step Information Products Guide

Biana Babinsky

Online Advertising Or Online Marketing?

Tuesday, September 26th, 2006
 

Many people ask me to recommend good places to advertise their business online. Instead of always looking for advertising media and testing it, I recommend marketing the web site online, finding your audience, having it subscribe to your newsletter and continuously marketing to your audience. This will dramatically improve your return on investment and help you create a loyal following interested in what you have to offer. Here is how to do that:

– Define your target audience

– Create a newsletter that your web site visitors can subscribe to

– Using online marketing strategies, such as search engine optimization, article marketing, business blogging to drive your audience to your web site, and have it subscribe to your newsletter

Now use your newsletter and other innovative strategies to continuously promote the products. Feel free to contact me for more information – I coach business owners on using online marketing strategies to get clients.

To learn all the online marketing techniques, step-by-step, get the Complete Step by Step Online Marketing Course.

Biana Babinsky
Online Business Coach, Expert and Author

How To Start Promoting A Service Business Online

Thursday, September 21st, 2006
 

I get a lot of e-mail from people who are in the process of starting a service business and need to get clients. Starting a business is a HUGE undertaking – you need to take care of finances, PR, sales, administrative tasks and much more. But you really NEED to drive clients to your business. Without clients, you business will not be able to exist for long.

Here is what you should start doing in order to drive more customers to your service buisness:

Define your target market, people who want, need and can afford your services. Where can you meet these people?

Create a web site with information about your products and services that would appeal to your target market

Start an e-mail list, so that you can share tips with your target audience and collect their e-mail addresses for future marketing

Start using search engine optimization and other marketing methods to drive traffic to your web site

Do you need more ideas for business owners just starting a service business? Here is a FREE Tutorial, How To Market Your Coaching Business

How To Market And Stay True To Yourself

Thursday, September 21st, 2006
 

Many clients have asked me the same question. They know that they need to get out there and market themselves in order to get more clients, but at the same time they want to stay true to who they are and how they work. They don’t want to be like a used car salesman, they want to be genuine. But at the same time, of course, they want to sell their products and services.

So, what can they do? First thing is first – they need to find out exactly who their target market is. These are the people you want, need and can afford their services.

Now they need to put together a web site to showcase their products and services to their target market and start building their mailing list and marketing. There are many marketing techniques, and they don’t require hard selling or not being genuine.

For example:

– How about a free report that you can give away to your new newsletter subscribers in order to build your list?

– How about writing articles and submitting the to article directories?

– How about search engine optimization to drive clients who are already interested in what you have to offer?

No one uses ALL marketing techniques all the time. I would recommend that you become very clear as to who your target market is, and start driving it to you list and your web site, using marketing techniques that you are comfortable with.

Biana Babinsky
Want To Get Clients, Without Doing a Hard Sell? Get the Free Report, “Top 5 Ways To Increase Your Online Sales” at https://www.avocadoconsulting.com/free_newsletter.html

FREE Teleseminar: Make Money With Information Products

Tuesday, September 19th, 2006
 

Join us for the Make Money With Information Products Teleseminar, with Biana Babinsky, part of the Business Conversations with Biana Babinsky Teleseminar Series on October 5th at 8pm Eastern Time.

Are you are a coach, consultant or solopreneur who wants to increase business profits, while working fewer hours?

How would you like to have other people recommend you and your products and services to their colleagues?

You want to be able to make money, while you are on vacation?

I great news for you! You can achieve all of above by creating information products and selling them online! Join me for the Make Money With Information Products Teleseminar and start learning how to create a products empire that will take your business to a whole new level!

Learn How To Make Money With Information Products

Here is what you will learn during this information-packed teleseminar:

The very first step you must take to start creating products

– Exactly how to quickly and easily determine which products will be the most profitable

– The critical information about what makes people buy your products

The nuts and bolts of how to create different information products

Advice about the real techniques to make money with your information products

And much more.

What If You Can’t Make It On October 5th?

If you can’t join us on October 5th at 8pm Eastern Time, register for the teleclass anyway, and you will be able to download the teleclass recording absolutely FREE, once the teleseminar is over.

This teleseminar will be recorded.

About Biana Babinsky: Biana Babinsky is the online business coach, expert and author. She helps coaches, consultants, solopreneurs and business owners promote their expertise, create information products and sell them online to increase profits. She is the author of numerous e-books and special reports, and has created multiple streams of income for herself and many clients.

Price: Free

Register for Make Money With Information Products Teleseminar

Tame Procrastination For Good! Teleseminar

Tuesday, September 19th, 2006
 

Join us for Tame Procrastination For Good! Teleseminar on September 28th at 8pm Eastern Time.

– Do you find yourself up against deadlines, burning the midnight oil, and yet you wasted time earlier?

– Do you wish you could Tame Procrastination For Good and be more productive?

– Are you tired of missing opportunities?

Join us for this information-packed Teleseminar with Time Management/Process Improvement Expert, Mary McDonald, will show us how to organize ourselves to stamp out procrastination in our lives.

Here is what you learn during this information-packed teleseminar:

* The root of procrastination

* The very first step you must take to tame procrastination

* Time stealers — and how to avoid them

* Tips and tricks to help you stay focused and productive

* The nuts and bolts of implementing a system that will get procrastination under control

Register for Tame Procrastination For Good! Teleseminar Now at
https://www.avocadoconsulting.com/rlinks/zsaladtele

About Our Speaker, Mary McDonald

Mary F. McDonald is internationally renowned as a process improvement expert and author. She is a sought-after keynote speaker and talks on the topics of productivity, process improvement, and interpersonal skills, and is the CEO/CTO of the McDonald Consulting Group since 1995. She holds multiple certifications in Quality, Auditing, and Project Management, and brings her unique blend of extensive expertise and real-world examples to this teleseminar.

What If You Can’t Make It On September 28th?

If you can’t join us on September 28th at 8pm Eastern Time, register for the teleseminar anyway, and you will receive the recording of the teleseminar on Friday, September 29th.

The recording will be sold after the teleseminar for $27, but if you register now, you will get access to it for $19.

Register now at https://www.avocadoconsulting.com/rlinks/zsaladtele

Biana Babinsky

P.S. Still thinking about it? Subscribe to the Effective Online Marketing Newsletter at https://www.avocadoconsulting.com/free_newsletter.html
You will receive articles about promoting your products and gaining more customers online. The newsletter is absolutely free.

Use Press Releases To Get Search Engine Traffic

Sunday, September 17th, 2006
 

A few days ago I had the pleasure of hosting Press Power 101 – Become a Powerhouse with the Media Telseminar with Diana Ennen. Diana told us that we can use Press Releases to get more search engine traffic to our web site.

To do that you need to find good keywords to use in your press release and then use keywords in the heading for the Press Release and in the body of the Press Release. When you submit the press release to press release web sites, they will be indexed by search engines, and then, people using your keywords to search will be able to find your press releases.

This way you can rank in search engines using your press releases. How cool is that?
Diana shared a lot more tips, including

– Nuts and bolts of maximizing the publicity for your business

– What makes reporters notice your press release and use it for an article

– How to use articles and press releases to market your business

– When to send a press release and when to send an article to maximize your chances for publicity

There are lots of tips on the recording of the call, that will help you market your business better with publicity.

For more information about getting more traffic with search engines, here is FREE Search Engine Optimization Tutorial