Archive for November, 2006

How To Meet More Of Your Potential Customers

Thursday, November 9th, 2006
 

As an online business coach and consultant, I actively use my own products and techniques to get more clients. Over 95% of my clients have found me online, and quite a few of them found me through online networking.

Online networking is a great activity you can use to build relationships and create partnerships with other business owners. When you network online effectively, you will gain clients and newsletter subscribers, get interviewed by online publications, be invited to speak at events and much, much more.

On November 14th and 15th I am hosting a NO CHARGE MarketingSalad.com Online Business Networking Event. During this event you will be able to:

– Meet other online business owners

– Learn how to create online partnerships

– Learn how to network online effectively

You will also be able to introduce other participants to your own products and services. The event will be conducted through a mailing list, and I will be moderating it. You will be able to network when you have time, throughout the two days.

Click Here To Register To Participate In MarketingSalad.com Online Business Networking Event At NO CHARGE

Use Audio To Get Clients

Tuesday, November 7th, 2006
 

Many of your potential clients would like to connect with you before buying anything from you. One of the ways to connect with your potential clients is by using audio recordings. There are many ways to use audio recordings to connect with your potential clients.

People like to listen to audio recordings – it helps them get to know you better. This is why you should use audio recordings to promote your business and get more clients. Here are a few examples of how you can use audio recordings for your business:

– Record a sound byte and post it on your web site or your blog to introduce yourself to your visitors

– Offer a teleseminar to connect with your potential customers over the phone

– Start a podcast and record audio that your potential customers can listen to on a regular basis.

At MarketingSalad.com we are discussing different uses of audio on your web site. You will get immediate access to the audio recordings discussion as soon at you join Marketing Salad, the online business coaching community.

Join https://www.MarketingSalad.com to learn how to create audio recordings by recording your teleseminars, resources for creating audio recordings for your web site, how to use audio recordings effectively and more.

Biana Babinsky

Can FREE Offerings Get Your More Clients?

Saturday, November 4th, 2006
 

Can you give things away on your web site, and still get clients? I offer many free marketing resources – I offer a FREE report, “Top 5 Ways To Increase Online Sales” to my newsletter subscribers. I publish a free weekly online marketing newsletter. I have written dozens of marketing articles that have been re-published on hundreds of web sites and I offer free teleseminars from time to time.

Why do I do this? To promote my expertise and give people a taste of how I work, and what I am about.

My articles, help me drive more people to my web site and create more awareness for my business and my brand. Many of my clients tell me they found me online, then searched for me on Google and read about me/my articles before they decided to buy my products or hire me.

My articles also help me get better search engine rankings, which, in turn, helps get more people to my web site.

My free teleseminars usually attract hundreds of people, and help me promote my brand and my business and give people a taste of how I teach and what I am all about.
Want to learn how to use free marketing techniques to drive more people to your web site and get more customers? Here is the FREE Tutorial, How To Promote Your Coaching Business

Password Protection For Ebook

Friday, November 3rd, 2006
 

Should you password protect an ebook that you are selling? I usually recommend to my clients to convert their ebooks to PDF, but not use password protection on them. Passwords can get lost, and they can inconvenience your customers. Also, I am not sure what program(s) you would use for the password protection, but e-book creation/protection packages require customers download and use that particular software, and that artificially decreases the size of your market to people who would actually be willing to do this.

Instead of password protection, here is what I recommend:

Convert your e-book to PDF.

Create an affiliate program for the e-book. People who know that they can earn money by using their affiliate link will use the affiliate link, instead of sharing the e-book free.

Add your resources and links to the e-book. This way the buyer, or even someone who does get the e-book from the buyer, will be able to visit your web site, buy your other products, subscribe to your newsletter, etc.

Learn more about creating and selling your ebooks in the Complete Step By Step Information Products Guide.

Biana Babinsky

Where Do You Meet Your Clients?

Friday, November 3rd, 2006
 

Where do you find your clients? Over 95% of my clients find me online, and many of them find me through online networking.

Online networking is networking through online forums, newgroups, mailing lists and organizations. Online networking takes time – just being a member of a forum or a newsgroup is NOT ENOUGH to get clients. You need to use online networking effectively, particpate on a regular basis and get known for your expertise, before you are able to generate clients from online networking.

At the upcoming MarketingSald.com Online Business Networking Event you will be able to learn how to network online effectively and then APPLY your knowledge to create partnerships and get clients.

The event is FREE to attend, so register for it now at https://www.marketingsalad.com/networking.html

Biana Babinsky

How To Price Your Ebooks

Wednesday, November 1st, 2006
 

After you have finished your ebook, created a sales letter and mapped out a marketing campaign for promoting it, there is one more decision that needs to be made. You need to price this ebook.

Your sales do depend on your price. If you under price your product, your potential customers will be suspicious since you are offering a deal that seems too good to be true. If you overprice your product, you will not get any sales.

There are many factors that go into pricing of your product:

The purpose of the product

The topic of the product – very specialized or very general

Market and competition research

and much, much more.

This week we are discussing different product pricing strategies at MarketingSalad.com. I have answered members questions about when to give products away at no charge, and when to charge for them and I shared my own pricing strategies.

Get immediate access to pricing information (and much, much more) at https://www.MarketingSalad.com

Biana Babinsky