Archive for May, 2007

What If You Live In A Small Town?

Thursday, May 17th, 2007
 

Many of my clients live in small towns where no one has heard of coaching. How do you promote your business, get clients and teach seminars when you live in a small town?

I recommend that if you live in a small town far from a metropolitan area (or even if you live in a metropolitan area, but want to teach seminars on the phone) to start looking into doing your workshops and seminars over the phone. This way you are not limiting yourself to the clients from your town – you can work with people from all over the country and the world.

On my teleseminars I routinely have people from many US states, Canada, Europe and Australia and New Zealand. It is great to be able to teach people from all over the world!

There are many possibilities for you – you can teach free seminars to introduce people to what you do and invite them to subscribe to your list. And of course you can teach paying seminars to make money with your seminars.

I discuss how to teach seminars over the phone on my Make Thousands Of Dollars With Teleseminars Audio Recording, that you can find at https://www.avocadoconsulting.com/rlinks/zteleseminars

Biana Babinsky

Learn About Branding From Las Vegas

Wednesday, May 9th, 2007
 

I spent a few days in Las Vegas last week. What really impresses me in Las Vegas is the
uniformity of themes and branding. Every hotel has its own theme, and everything at the hotel – the building itself, the restaurants, the casino, the furniture – is unified under this theme.

Everything that you come in contact with is promoting a particular brand. I have not seen
as much branding anywhere else.

How about you? Is everything in your business uniform and branded with your brand? Do you brand your business every chance you get – on your web site, in your e-books, during your teleseminars?

Do you make sure that you project a consistent brand in your business? Post a comment and let me know what you think!

Biana Babinsky

How To Grow Your List

Tuesday, May 8th, 2007
 

Whether you are a coach, consultant or any other service business owner, you know that having a large newsletter list is the key to success. When you have a large newsletter list, you are able to sell many of your products, fill up your teleseminars and get one-on-one clients whenever you want.

Here are my recommendations for you to get more newsletter subscribers and grow a HUGE list for your business:

Create a free gift to give to your new subscribers. It can be a special report, an e-book, and audio recording, etc. The point is to create something once that you can give out over and over again.

Once you have created the gift, make sure you advertise it everywhere. Post information about it on every page of your web site, promote in your signature, etc.

Make a commitment to growing your list. You will not grow your list overnight, so consistency is key here. I ask my clients to make a commitment to at least two
list-building activities every day.

An activity can be short – you can post on a group and have a link to your newsletter in your signature. Or it can take longer, like posting your article in article directories.

The point is to keep the momentum going and promoting your newsletter on a very consistent basis.

Use online marketing techniques to grow your list. My favorite technique to get subscribers is article marketing, but I use many others, such as business blogging, pay per click search engines, online networking and more.

Use the techniques specifically to drive more newsletter subscribers, not just traffic to your web site.

In my Grow Your List Home Study Course I discuss the step-by-step process to grow your list and get more newsletter subscribers. You can see it at https://www.avocadoconsulting.com/rlinks/znews

Biana Babinsky

Getting Clients For A New Coaching Business

Saturday, May 5th, 2007
 

If you are a new coach who is just starting out, how can you get your business off the ground?
This is a question that I receive very frequently. I am an online business coach, and about 98% of my clients come to me through my online marketing efforts. They come to me through:

– My newsletter. I publish a very popular weekly online marketing newsletter.

– My articles. I have published many articles online, and they have been reprinted on hundreds of blogs and web sites. I receive many e-mails every week from people who found out about me through my articles.

– Search engines. My web site is optimized for search engines and I receive a lot of search engine traffic.

– Online networking. I have met many of my clients through my online networking efforts.
Since you are just starting out, here is what I recommend you do:

Define your target market. This step is extremely important – without defining your target market you will not be able to market your business effectively.

Create an effective web site that will attract your target market.

Start a newsletter and publish it on a regular basis.

Start using online marketing techniques, one by one, to bring in web site traffic and customers. You should use article marketing, search engine optimization, business blogging, online networking and other techniques.

In my Complete Step by Step Online Marketing Course I discuss, step-by-step, how to use different online marketing techniques to get more web site traffic and customers.

Biana Babinsky