About two weeks ago we had what seemed to be the last really warm day of the season and decided to go to the lake. Going to the lake is one of my favorite outdoor activities when it’s not too cold.

The walk around the lake was gorgeous. The usual blue lake and blue sky were additionally enhanced with trees with bright red and yellow leaves. Some of the leaves were falling down, but the ones still in the trees were contrasting very nicely with the blue color of the water.

That day we also met some friends for lunch. The conversation around the table turned to the gorgeous weather we were having that day, and how soon this nice weather is going to give way to cold and snow. If winter is coming to your area soon and you want to market more online and less in person, start learning about article marketing and how to use it to get leads and clients for your business!

Article marketing is a great marketing technique that you can use to get clients from the comfort of your office. There are three steps to doing article marketing:

– Write An Article. You do need to write an article in order to start using article marketing. The most effective articles are the ones that are of interest to your target market.

– Create A Resource Box For Each Article. A resource box is what comes right after the article; the 2-4 sentences that include your bio and a link back to your business web site.

– Submit Your Article To Article Directories. To get as much exposure for your article as possible, you need to submit your article to many article directories.

For more information on Article Marketing, join me for the Article Marketing For Service Professionals Teleseminar Series, https://www.avocadoconsulting.com/rlinks/zarticles

Biana Babinsky

I teach coaches how to use their web site to get coaching clients. Every time I have a new client, we discuss what the client’s web site does and does not do. And almost every time we find out that the web site does not do lots of things that it should.

In order to have a web site that works for you, a web site that generates coaching leads and clients for you every day, you must have a professional and customizable web site. Here are just some of the things you need to be able to do on your web site:

– You need to be able to have many pages on your web site

– You need to be able to add a blog to the web site

I strongly recommend that before doing anything about creating a web site you sit down and create a list of goals you need your web site to achieve. Write out the goals first, then start making decisions about the web site builder, the web site itself, etc.

You need to be able to use your web site to generate coaching clients for your coaching business. But first you need to create a web site plan to get your web site right the very first time you try to create it.

Join my online business mentoring program at https://www.MarketingSalad.com to learn more about web sites and how to use them to generate coaching clients.

Biana Babinsky

Many coaches, consultants and other service professionals have told me that they work with everybody. They feel that the easiest way to market is to market to everyone. If they define a target market, they told me, it will become much harder to market and get clients.

The truth is exactly the opposite. When you define a target market, it actually becomes easier to market your business. This is because when you have a target market and market to a specific group of people you are going to market to fewer people, but get many more clients. Let’s look at how to make your marketing easier by defining your target market:

Click Here To Continue Reading Make Marketing Easier – Define Your Target Market Article

Biana Babinsky

Lately I have been hearing from many people who are either life coaches already, or want to become life coaches. Many of them want to know what life coaching training programs they should attend, how they can take more life coaching classes and how they can learn more about life coaching.

What has always surprised me, though, is how few coaches ask me about life coach marketing training. After all, if you want to be successful as a life coach, you MUST learn how to market your business and get clients.

If you do not know how to market your business online and if you do not have a plan for marketing it, you will not be able to get clients for your life coaching business. Many courses will teach you about becoming a life coach, but they will not teach you how to get clients. And if you do not have clients you can’t coach and you can’t make money.

I have heard from many coaches who had to go back to working for someone else, because they could not get enough clients to support themselves by coaching. If you want to run a successful life coaching business, make sure that you seek out business and marketing training – it will help you learn how to get clients and it will help you become a successful business owner.

Start you life coaching marketing training now! Get “Top 5 Ways to Get Coaching Clients” report FREE at https://www.avocadoconsulting.com/

Biana Babinsky

Hi,

I just posted many new online marketing and online business articles for you to read.

I have also separated the articles into sections, so that it is easier for you to find articles on the specific topics you are looking for.

Here is the list of article topics. Click on the topic you are interested in to read the articles on that topic:
– Article Marketing, how to promote your expertise by writing and publishing articles.

– Blog Marketing Articles, how to start a blog and use it to promote your business.

– How To Get Clients Articles, tips and advice on how to get clients online.

– Earn Multiple Income Streams Online Articles, how to create multiple streams of income for your business.

– How To Do A Teleclass Articles, how to run teleclasses and make money with them.

– E-book Publishing Articles, how to publish and sell your ebooks for profits.

– Newsletter Marketing Articles, how to start a newsletter and build a huge newsletter list.

– Online Copywriting Articles, how to write effective web copy.

– Successful Online Business Articles, how to create a successful online business.

– How To Increase Web Site Traffic, how to get more online traffic to your business.

– Search Engine Optimization Articles, how to use search engine optimization.

– Target Market Articles, how to find a target market for your business.

– Social Networking Articles, how to use social networking websites to get clients.

– Business And Marketing Articles, how to set goals, not be afraid of marketing and lots more business articles.

– Affiliate Marketing Articles, how to make money by selling other people’s products.

– Web Site Design Articles, how to make sure your web site is designed effectively.

We have all been there. We all started our businesses to help our clients, make money and still enjoy a great quality of life. Instead, many business owners find themselves working longer hours and not having any time to spend with their friends and family.

How does this happen? When business owners start a brand new business, they have few clients. Then they embark on a marketing plan that will help gain clients…

Click Here To Continue Reading Work Less And Make More Money Article

Biana Babinsky

After I posted the Blogging For Life Coaches post here on the blog, I have heard from other coaches asking me to post more blogging tips to use.

A blog is a great way to connect with your target market, get more newsletter subscribers and sell more of your products and services. It is also a wonderful tool to get more traffic from search engines.

Here are some of my articles to help you get started with blogging:

– Blogging for Business: Blogging 101, if you are just starting out this is a great article to get acquainted with blogging and what blogging involves.

– How To Use Your Blog to Market Your Business. Many coaches start a blog, but are not sure how to use it to market themselves. They spend a lot of time on blogging, but don’t get any results from their blog. Read this article to discover how to use your blog to promote your business and your expertise.

– How To Optimize Your Blog For Search Engines. Did you know that over 70% of Internet users use search engines to find products and services to buy? Read this article to discover exactly how to bring more search engine traffic to your blog. Here is a FREE Search Engine Optimization Tutorial, to learn how to use search engine optimization to get more traffic to your coaching web site.

The “How To Make Thousands Of Dollars With Membership Web Sites” Home Study Guide is available for you at
https://www.avocadoconsulting.com/rlinks/zmembers

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– Do you want to help hundreds or even thousands of people with your expertise?

– Do you want to work with clients in groups?

– Do you want to work with people who can’t afford your one-on-one services, instead of having to turn them away?

You can do all of that and much more when you create a membership web site for your target market. Here is how:

– Your membership web site will help you promote your expertise to hundreds and even thousands of people

– Your membership web site will enable to work with people in groups

– Your membership web site will enable you to let people who can’t afford your one-on-one services to work with you at a much lower price point.

There are lots more benefits to running a membership web site, and I discuss them in the “How To Make Thousands Of Dollars With Membership Web Sites” Home Study Guide.

Click Here To Learn More About “How To Make Thousands Of Dollars With Membership Web Sites” Home Study Guide

Many life coaches have asked me how to start a blog to promote their life coaching business online and get clients. Here is how:
– First, you will need a blog. I recommend using blogging software that is available at wordpress.org. The software is available at no charge and it is very easy to use and is very customizable.

– Once you have a blog, decide where in your life coaching marketing funnel it is going to fit. I recommend using your blog to attract search engine and other traffic and turn that traffic into newsletter subscribers. Make sure you know exactly where the blog fits into your marketing and what kind of results you are expecting from it.
If you don’t know why you are using a marketing technique and how you will benefit from using it, there is no reason to have it in your marketing plan.

– Once you know where the blog fits into your life coaching marketing funnel, decide on the topics you want to post on. Since you are blogging to attract your target market to your blog and to your business, the best topics will be those that are of interest to your target market.

Now go ahead and start blogging! Take a look at my Business Blogging Articles at https://www.avocadoconsulting.com/articles/ (scroll to Business Blogging) for more blogging tips for life coaches.

Biana Babinsky

If you are a life coach, should you call yourself a life coach? Or should you find a different title for yourself?
I think you should call yourself what is comfortable for you AND what would get you the best response from potential clients.

I have worked with many life coaches, who became “Business Coaches”, “Relationship Coaches” or “Career Coaches” as they defined their niche and decided who they wanted to work with.

Another thing that we can try doing is talking about what we do in terms of clients’ benefits. When you outline what you do in terms of clients’ benefits, more of your potential clients will be interested in what you have to offer. You will get more clients as a result.

Instead of saying “I am a life coach” you can say “I help my clients find the job that they really want.”

Potential clients respond better when you describe what’s in it for them instead of just telling them that you are a life coach.

Want to learn more about promoting a life coaching business? Get the FREE Report, “Top Strategies To Get Life Coaching Clients Online” at https://www.avocadoconsulting.com/free_report.html

More on marketing for life coaches

Biana Babinsky