Do you want to start a membership web site for your business? I have been running my members-only online business coaching web site at MarketingSalad.com for a long time and here is what I recommend.
Before spending the time and other resources on creating a membership web site, I recommend doing something that you should do before introducing any new product or service.

You should evaluate the idea with your target market in mind and see if there is a demand for this product among your target market.

Here are some questions to help you evaluate your prospective membership web site further:

– Who is the target market for your membership web site?

– Can your reach enough people in your target market to promote the membership web site?

– What kind of benefits will you be offering to members?

– How many levels of membership are you going to have?

– What kind of content will you have?

– How will you be promoting your web site?

Once you answer these questions you will have a much more clear vision on what exactly you want to create and who you want to attract to your membership web site.

For more information on starting your own membership web site get my How To Make Thousands Of Dollars With Membership Web Sites Home Study Course

Biana Babinsky

Special offer on Wednesday 10/10/07 – Buy the Good Question! e-book and get the Silver e-Workshop FREE! See the end of this post.

Coaching Business Accelerator e-Workshop
An eight week e-Workshop starting Monday 22nd October

– Do you want to turn your passion for coaching into a business?

– Do you want to make more money with your existing coaching business?

Discover how to create a successful and profitable coaching practice from experienced coaches and trainers Biana Babinsky, Carol Mclachlan, Andy Smith, Tim Hodgson and Coen de Groot.

Gold e-Workshop: Materials, expert support plus learning community.

Early bird offer: 10% discount plus free 6 months’ Euro Coach List membership by Wednesday 17th October.

Silver e-Workshop: Self-study programme: £25 or free with Good Questions! e-book

Learn more and register at www.EuroCoachList.com/CBA

Our experts will show you how to turn your coach training into a successful and profitable coaching business. Weekly lessons and exercises sent to you by email over eight weeks from Monday 22nd October to fit in with your own schedule.

1. Developing self-awareness
2. Building your coaching business plan
3. How to define a profitable target market
4. Working from home with ease and efficiency
5. Marketing and branding for coaches
6. Passive income streams for your coaching business
7. Exploiting technology
8. Developing your skills

Turn that dream into reality. You’ve done the coach training, you’ve read the book, now it’s time to make that dream come true. The first e-workshop designed to turn you from a coach into a coaching business

More information at www.EuroCoachList.com/CBA
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More about the Good Question Day offer:

After the success of last year’s Good Question Day Judy Barber is doing it again…
bigger and better than ever!

Last year on 10th October Good Question! – a book I and 27 others contributed to –
reached number 1 on Amazon’s Mind Body and Spirit charts! We were also able to share
over £450 in self-development gifts with hundreds of people who all bought on the day.

Well, it gets better and better because this year the Good Question Day gift giving
extravaganza is worth twice as much. Judy has got together with even more friends
to increase the overall gift fund from £450 to well over £1,000 in gifts, mostly on wealth
related topics and also on health, coaching and self improvement. These are audios,
ebooks, teleclasses and ecourses.

You can learn more about the book (which also has a new cover for 2007) and preview
all the gifts you’ll get (when you buy it) here…
https://www.bookshaker.com/drupal5/click/3585/22

What are leads? Leads are people who haven’t bought from you (yet), but are in your target market and have expressed some interest in what you do and what you have to offer.

With time, you can turn some of these leads into clients. One of the best marketing strategies for a service business owner is to get many leads daily and follow up with them in order to turn them into clients.

I have been generating leads for my business and helping my clients generate leads for their businesses for a long time. Here is a 3 point plan to help you get started with generating leads for your business:

– Define your target market. Who are the people that you want to bring to your web site and turn into leads?

– Create a compelling FREE product that you will give away to your leads in exchange for their e-mail address. The product can be an ebook, white paper, special report, audio, etc.

The medium of the product is not as important as the topic it’s on. The product’s topic should be very compelling, it should make your potential leads decide that they want the gift and give you their e-mail address in exchange for the gift.

– Now you can use a follow up process with your leads and turn them into actual clients.

Need help finding leads for your business? Join my online business mentoring program at https://www.MarketingSalad.com to learn how to generate leads for your business.

Biana Babinsky

So, what’s a conversion rate? A conversion rate is a ratio of how many people took an action (in this case subscribed to your newsletter) divided by the total number of your web site visitors.

So if you have 100 web site visitors and one of them subscribed to your newsletter, the conversion for you is 1 in 100 or 1%.

Of course you always want to increase your conversion rate. You would like to get as many of your web site visitors as possible to subscribe to your newsletter. How can you do that?

– Give your web site visitors a compelling enough reason to subscribe. You should offer a free gift, as someone else pointed already, to convince more of your web site visitors to subscribe. Doing this will help you increase your conversion rates.

– Put information about subscription and subscription box on every page of your web site. If you want people visiting your all of your web pages to subscribe to your newsletter, you need to have the information to be very visible on all of your web pages.

So to increase conversion rate I recommend:

– Create a free gift to promote to your potential subscribers.

– Make your subscription information VERY visible on your main page.

– Include your newsletter information on every page on your web site.

Want to learn how to get more newsletter subscribers? Get my 5 Steps To Growing Your List Home Study Guide.

Biana Babinsky

More and more people have been asking me how to teach people in groups. Coaches, consultants, tutors and other solopreneurs are looking to make money and get more clients by working with groups instead of just working with clients one-on-one.

So, how do you get started with teaching people in groups? The first two questions you should ask yourself are:

– Who are your target customers?
– What do they need help with?

These are the first two questions that you should answer before deciding on the group format, number of people in a group, pricing, etc.

If you do not know who your customers are and what they need help with, you will not be able to structure your offer effectively and, as a result, will not be able to get people to register.

Do the first thing you need to do is to find your target market. Once you do, find out what issues they are experiencing and what kind of help they need. To get the most people register for your group you will need to offer them something they really want. You will need to create a very compelling offer.

So, what are your target customers interested in? They are interested in solving problems that they are experiencing right now.

Therefore, the best way to get into working with groups is by starting a group on a topic that is of great interest to your target market.

Once you know your target market and once you find topics that your target market is interested in, it will be much easier for you to decide on the format, length and pricing for your group.

To learn more about teaching people in groups and making money doing that, get my Make Thousands Of Dollars With Teleseminars Home Study Guide, in which I discuss how to create best-selling teleseminars. It is available at https://www.avocadoconsulting.com/rlinks/zteleseminars

Biana Babinsky