Archive for September, 2009

How To Make Money With Teleseminars

Thursday, September 24th, 2009
 

As a service business owner, you have probably heard that you should teach teleseminars and that they will be very beneficial to you and your business. Your teleseminars help you promote your expertise, attract more paying clients to your business and help you differentiate yourself from others in their field.

However, many service professionals treat their teleseminar as a one-time event — once they get paid for the teleseminar and teach it, they don’t use them to generate any more profits. What many service professionals don’t realize is that they can turn their teleseminar into brand new information products that can generate profits over and over again.

Here are five different ways to profit from your teleseminars:

Record Your Teleseminar

Now your teleseminar recording is a brand new product that you can use in a variety of ways. You can create a brand new income stream for your business by selling the audio recording itself on your web site.

Create A Home Study Guide

Package the audio recording, your notes from the teleseminar, the teleseminar workbook and other resources that are of interest to the teleseminar participants.

By putting all these materials together you have created a bigger product that you can include in your marketing funnel.

Create A Special Report Or An E-book

Depending on whether the teleseminar was just one class or a series of calls, you can package the information you shared during the calls as either a special report or an e-book.

A special report is a shorter digital document, about 10-25 pages long. An e-book is a longer digital document that has over 25 pages.

Put The Audio Recording Of The Teleseminar On A CD

and create a whole new product: a CD that you can also sell on your web site.

Use The Audio Recording As A Bonus

that you give away when someone buys your more expensive products. Doing this provides additional value to people who decide to buy your expensive products, which is good for both you and your customers.

Here are five different ways for you to re-use your teleseminar and create new income streams out of it. Use this information to turn your teleseminar into more income streams.

Here are three more blog posts that you may be interested in:

5 Ways To Make Money With Teleseminars

Is Social Networking Useful For Promoting Teleseminars?

How To Do A Teleseminar

Chocolate Cake And Your Goals

Monday, September 14th, 2009
 

Hard to believe, but it is already middle of September, and there are only about 3.5 months left till the end of 2009. How are you doing with your goals for your business? Now is a good time to review your plan for 2009 and to see how you are doing with it.

If you are not reaching your goals (yet!), there is still enough time to achieve them. This blog post is about how you can jump-start your goals and reach them in 2009!

But first, here is an update on one of my goals for 2009. One of my goals for 2009 was to start learning how to bake. Here is a picture of a flourless chocolate cake I made recently:

Now let’s talk about your goals for 2009 and how you working towards them:

Are you getting enough web site traffic? If one of your goals was to get more web site traffic, but you are not getting enough web site traffic, here is how to start getting traffic tomorrow! Article marketing and social networking are two marketing techniques that will start bringing you traffic immediately, as soon as you start using them.

Start participating on social networking by joining web sites such as Facebook and Twitter, connecting with people and starting a conversation. You will start getting traffic almost immediately.

Submit articles to article directories, and you will start seeing traffic almost immediately as well.

Are you turning your web site traffic into leads? If you are getting web site traffic, but it is not buying your products and services, then you are not converting your traffic into leads.

Test how well you are turning your web site traffic into leads. If you are not getting the results you are looking for, there are some tweaks that you need to implement. These include creating effective squeeze pages and doing copy writing for your squeeze pages.

Are you getting enough clients? If you are not getting enough clients, then you need a system for getting clients for your business. During the Ultimate Social Networking Training you will learn the step-by-step system for getting clients from social networking web sites such as Facebook and Twitter.

Click on this link to register for the training and you will be on the way to achieving your 2009 goals!

Biana Babinsky

 

 

More social networking posts you will enjoy:

Thinking About Leaving Social Networking Web Sites?

Social Networking Mistakes You Making Now

How To Create A Squeeze Page To Capture Your Social Networking Traffic

Squeeze Pages 2.0: How To Create A Squeeze Page To Capture Your Social Networking Traffic

Wednesday, September 9th, 2009
 

I have been hearing from coaches and other service professionals, who have been telling me that they are getting web site traffic from social networking web sites such as Facebook and Twitter, but they have nothing to show for it.

The social networking traffic comes to their web sites and leaves and doesn’t take action. Their social networking contacts come to their web sites, but don’t hire them and don’t buy their products.

Here is a typical email that I receive:

“Biana, I have been watching my web site statistics recently. I see that I am getting a lot of web site traffic from Facebook and Twitter. This has been going on for some time now. However, I haven’t seen an increase in my clients or newsletter subscribers.

What should I do? I would like to be able to convert this traffic into clients.”

It sounds to me like the issue is with where exactly you send your traffic on your web site and what action you want this traffic to take.

When I audit social networking profiles of my clients, 9 times out of 10 I see them sending traffic to the main page of their web site. The main page of their web site usually has 6-15 options for people to click to.

There is a link to a page about the coach, a page about coaching, a coaching services page, products page, newsletter page, a page about the associations the coach is a member of, etc, etc.

The idea is that when a person from Facebook or Twitter comes to the coach’s web site, they will pick the link that interests them (services, about the coach, newsletter, etc), read it, then learn more about products and services and become a client.

It Doesn’t Work That Way!

Unfortunately, it doesn’t work that way. When you send your social networking traffic to a web page that provides many options, your web site visitor becomes confused. And when they get confused, they leave without taking any action, exactly what you DON’T want to happen.

To Get Clients From Social Networking Web Sites You Must Create Squeeze Pages!

In order to get results from social networking, you must send your social networking traffic to a page called a squeeze page. A squeeze page is a page with just one goal: to convert the visitors you receive from social networking web sites into newsletter subscribers. If you are not using squeeze pages, you are losing newsletter subscribers every single day!

Three Tips To Create Effective Squeeze Pages

1. The Squeeze Page has just one goal – convert your social networking traffic into newsletter subscribers. Make sure that EVERYTHING on your squeeze page is helping you do just that. Don’t ask people to buy a product or register for your services.

2. Offer A Gift. People are more motivated when they get something in return. Since you want them to take action and subscribe to your newsletter, offer them a free gift in return.

3. Use Effective Web Copy. Explain your squeeze page offer in terms of benefits to your target market. What’s in it for them? Why should they get your gift? Don’t just say: “Subscribe to the newsletter”. Share the benefits that people will receive!

To learn more about creating squeeze pages to capture your social networking traffic, join me for the Ultimate Social Networking Training. During this training you will learn exactly how to create Squeeze Pages For Social Networking Web Sites that will convert your social networking traffic into newsletter subscribers.

 

 

More social networking posts:

How To Create Your Own Short URL

How To Create A Squeeze Page To Capture Your Social Networking Traffic

Thinking About Leaving Social Networking Web Sites?

How To Get Leads On Social Networking Web Sites

Tuesday, September 1st, 2009
 

Many coaches and other service professionals ask me how to get leads on social networking web sites. Getting leads is extremely important for service professionals. It is easier to first convert a person in your target market into a lead, and then into client, than to immediately convert someone into a client.

I have been using social networking web sites for a long time, and I find that social networking web sites are great for lead generation.

There are many ways to get leads on social networking web sites:

– Offer a no charge report or ecourse

– Offer a no charge teleseminar

– Have your affiliates promote your free offers/for fee offers through social networks.

– Start a viral marketing campaign on social networks to generate leads

– Start a giveaway/contest/etc to generate interest in your business and leads

Social networks are great because they have a viral aspect to them – when people like what you have to offer they can share this information with others and this will get you even more exposure.

Get the Ultimate Social Networking Home Study Guide to learn my step-by-step process for generating leads using social networking web sites.

Biana Babinsky

 

Here are a few other social networking posts you will finding interesting:

How To Create A Squeeze Page To Capture Your Social Networking Traffic

The Simplest Strategy To Build Your List With Social Networking

Mistakes You Are Making When Building Your List With Social Networking