Are you not getting results from social networking web sites, such as Facebook and Twitter? The secret for getting results on Facebook is consistently inviting your Facebook connections to visit your squeeze page and join your list. If you are one of small business owners who want to start getting results on Facebook and Twitter, here is what you should do:

1. Make a commitment to promoting your business and building your list on Facebook consistently

2. Create an effective squeeze page to build your list

3. Invite traffic from Facebook to visit your squeeze page

Let’s talk about each one of these in detail:

Make a commitment to building your list on Facebook consistently

You are not going to get results from a marketing technique unless you use it consistently. Promoting your business on Facebook is a continuous process. To get results on Facebook you must have a very clear plan for sharing tips, ideas and information with your connections and inviting them to join your list.

Create an effective Squeeze Page

This one is huge! In order to get more newsletter subscribers, you need to send your Facebook traffic to a special page called squeeze page. A squeeze page is a page that works extremely well at converting your Facebook traffic into newsletter subscribers.

A squeeze page has just one goal, to get you more newsletter subscribers. And this is why it is so effective at converting your Facebook traffic into newsletter subscribers.

To learn how to create an effective squeeze page and get more newsletter subscribers on Facebook, join me for FREE call, Five Secrets For Creating Social Networking Squeeze Pages.

Invite your Facebook traffic to your Squeeze Page

Once you have created an effective squeeze page, invite your Facebook traffic to visit it. Don’t keep posting about your list all the time – if all you post are marketing messages, your connections won’t be interested in following your links. Rather, create a compelling offer, and use your squeeze page to promote it.

Then, share a link to your offer once in a while. When you share tips, information and ideas, your connections will be much more likely to click on your links and subscribe to your newsletter.

To learn how to create an effective squeeze page and get results on Facebook, join me for FREE call, Five Secrets For Creating Social Networking Squeeze Pages

Here is the first part of this post: How To Use Facebook As Your Facebook Fan Page. That post discusses how to switch to using Facebook as your Fan Page.

Another big change for Facebook Fan Pages is that the posts on Facebook Fan Pages are no longer displayed in chronological order. Looks like they are displayed based on how popular they are, how many comments/likes they have.

As the admin, you can still see your Facebook Fan Page posts in chronological order. Here is how: click on Admin View in the left hand side menu, and you will be able to see your Fan Page posts arranged chronologically. Your fans cannot see it that way, though.

Update: Chronological Order is back to the Fan Pages

Here are more posts on Facebook Fan Pages:

How To Use Facebook As Your Facebook Fan Page

How To Get More Fans For Facebook Fan Pages

Facebook Fan Pages Changes

As I mentioned in one of my earlier posts, you can now post as your Facebook Page on other Pages.

This means that you can switch to posting on Facebook as your Fan Page, Now you can comment on other pages as your page, and not as yourself. This serves two purposes:

1. Posting as your Facebook Fan Page helps you separate your business from your personal profile, since now you can communicate with your business connections as your Fan Page.

2. Posting as your Facebook Fan Page helps you promote your Facebook Fan Page more, because now you can comment on other pages as your page. Post a good, valuable comment and people will come and check out your Fan Page. But don’t just comment on other pages for the sake of commenting – make sure to add value when you post!

To switch to post as your Facebook Fan Page, click on “Account” on the top of the page and choose “Use Facebook As Page”. If you have more than one Facebook Page, choose the page you want to post as, and you will be able to start posting as that page.

Once you switch to posting as a page, you will see statistics for your Fan Page on top of the page. They will look like this:

The first number is the number of fans that joined your Fan Page since you looked at the stats. The second number is the number of comments, posts, Likes for posts, etc. Click on this number for the actual list of comments, posts and Likes on your Fan Page. These are handy statistics that help you keep track of the activity on your Facebook Fan Page.

Here is another thing that you can do while you are logged in as your Facebook Fan Page – you can “Like” other Facebook Fan Pages as a page, and once you like them, you can post on them as well. Once you like a page, you will be able to “Like” posts on it, post on it and respond to other posts. When you “Like” other pages and post on them, you will be posting under the name of your Facebook Fan Page.

Once you “Like” a few other Facebook Fan Pages as your page, you will have a News Feed consisting of posts from these pages. Just go to Facebook.com and take a look at the feed. It looks just like your regular News feed, with posts from the Facebook Pages that you Liked.

Here are FREE Tutorials:

FREE Tutorial, How To Market Your Coaching Business

FREE Search Engine Optimization Tutorial

FREE Squeeze Page Tutorial

Here are more posts on Facebook Fan Pages:

Facebook Fan Pages Changes

How To Get More Fans For Facebook Fan Pages

Facebook Fan Page Changes – Chronological Order

A lot of people have been asking me how to get more fans for their Facebook Fan Pages. If you run a Facebook Fan Page and are looking to invite more people to join it, here are ten strategies to help you do that:

1. Invite your Facebook friends to join your Fan Page Use your status update from time to time to let your friends on Facebook know about your Fan Page and invite them to join.

2. Invite your Twitter followers to join your Facebook Fan Page Let your Twitter followers know what is going on at your Fan Page, and invite them to join it.

3. Invite your newsletter subscribers to join in Let your newsletter subscribers know about your Fan Page and invite them to join.

4. Add a link to your Fan Page on your web site Invite your web site visitors to join your fan page.

5. Add a “LIKE” Box to your blog, you can see what it looks like on this blog, just scroll down this blog to see the “LIKE” box on this blog post – and don’t forget to click the “LIKE” button for more Facebook Fan Pages tips :)

6. Invite your LinkedIn connections to join your Page Use your status updates on LinkedIn from time to time to invite your connections to join your Facebook Page

7. Add a link to your Fan Page on your teleseminar materials, when you are teaching free teleseminars, or when you are charging for them, add a link to your Fan Page to your teleseminar materials.

8. Add a link to your Fan Page to your speaking materials, if you are a speaker, add information about your Fan Page to the handouts that you give away when you speak.

9. Add a link to your Fan Page to your blog, you can add a Facebook button that links to your Fan Page to your blog’s menu.

10. Add a link to your Fan Page to your free report/e-book/e-course. Do you have a free giveaway to your new newsletter subscribers? Add a link to your Fan Page in the resources section of your giveaway!

Bonus #11: Be consistent! Invite people to join your Fan Page consistently and on a regular basis. Inviting people just one time is not going to do a lot, but when you let your connections and subscribers know about your Fan Page on a regular basis, you will get more fans.

For more information on using your Fan Page to promote your business, join me for the How To Build Your List With Your Facebook Fan Page Teleseminar Series

Here are more posts on Facebook Fan Pages:

How To Use Facebook As Your Facebook Fan Page

Facebook Fan Page Changes – Chronological Order

Facebook Fan Pages Changes

As you probably know, on Thursday Facebook Fan Pages started switching to anew design that looks similar to the design of profile pages. I have already switched my Fan Page to the new design. You can see it by clicking here

Some of the changes include moving the Page Tabs from the top to the left-side menu, being able to receive notifications when people post on your Fan Page, being able to post on other pages as a page, the ability to block posts on your Fan Page based on the keywords that you define and more.

There are lots of changes that are going into effect, but here are three new things to pay attention to:

– You Can Now Change The Category Of Your Facebook Fan Page. A lot of people have been unhappy with the category they picked for their page when they first created the page, but they could not do anything about it.

Now you are able to change the category of your Fan Page if you need to.

– You Can Now Post As A Page On Other Pages. Here is something else that you can do now – you can post on others’ Fan Pages as your Fan Page, and not as your profile.

There are huge implications for this ability. For example, you can increase the visibility of your Fan Page and gain more fans by commenting and providing value on pages other than your Fan Page. That way, people visiting that page will be able to check out your Fan Page and become fans.

– The Tabs Have Moved From The Top To The Left-Hand Menu. The tabs are still all there, but it is going to take a bit of time to get used to them to being on the left hand side and not at the top of the page.

As you can see, there are lots of new things on Fan Pages. Respond in the comments and share whether you have already switched your page to the new design and what you like and dislike about it. I have already switched my Fan Page to the new design. And click here to join my Facebook Page

Here are more posts on Facebook Fan Pages:

How To Use Facebook As Your Facebook Fan Page

How To Get More Fans For Facebook Fan Pages

Facebook Fan Page Changes – Chronological Order

So, you have a Facebook Fan Page for your business. You publish information and tips there, and sometimes invite your fans to visit your web site. Your fans click on your links, come to your web site, but that’s it. They leave without taking any action on your web site, so you are not getting any clients or customers from your Fan Page.

So, what should you do? How can you start getting clients from your Fan Page? Let’s look at what is happening when your fans come to visit your web site:

So what can you do to get clients and customers from your Facebook Fan Page traffic? You need people who come to your web site from your Facebook Fan Page to take action on your web site and subscribe to your newsletter! That way, you will be able to keep in touch with them, let them know about your products and services and convert them into clients and customers even if they don’t buy immediately!

You do that by creating squeeze pages and sharing links to your squeeze page on your Fan Pages.

Your squeeze pages will help you convert more people into newsletter subscribers. That way, even if your fans don’t buy from you immediately, you will be able to convert them into clients and customers in the future.

Here is how the diagram above will look once you use squeeze pages:

Do you see how different the diagrams are? In the first one, the fan does not take action and just leaves the web site. With a squeeze page, you are going to convert your fans into newsletter subscribers and then clients!

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Are you using squeeze pages to grow your list? In order to grow your list faster, it is very important not to make sure that you are not making any squeeze page mistakes.

Here is one mistake that I see small business owners make very often. A small business owner wants to offer a lot of value to her newsletter subscribers. She creates one great free gift, and then she creates a squeeze page on which she gives away this gift.

After some time she doesn’t think that just one free gift is enough. So she creates another free gift and adds information about it to the original squeeze page. Then she creates another free gift and adds information about the third free gift to the same page as well. And so on, and so on.

Pretty soon, the squeeze page contains information about 3 or more free gifts, usually on completely different topics. Thing is, while you feel that you are providing more value by offering more than one gift on the same squeeze page, you are actually doing quite the opposite. You are confusing the person who comes to that squeeze page, because the more options you are offering, the more confusing the offer is.

For example, let’s say you are a weight loss coach, and you created a great free product, “How To Lose Weight During The Holidays” and you are offering this gift on your squeeze page. Now you start thinking: “I should add another gift to the page”. So you create an audio recording, “How To Lose 5 Pounds In 60 Days”. Then you think, “I should add another gift”, and you add another free report, “How To Cook Foods That Help You Lose Weight”.

So now you have three different gifts on the same page:

– “How To Lose Weight During The Holidays”

– “How To Lose 5 Pounds In 60 Days”

– “How To Cook Foods That Help You Lose Weight”

and you think, since you are offering three free gifts on that page, many more people will register for your newsletter.

Actually, exactly the opposite is true. Your gifts serve people in your target market, but they serve different segments of your target market.

There might be people interested in cooking foods that help you lose weight, what you are discussing in report #3, might not be interested in report #1, losing weight during the holidays. Now they are confused, as they don’t need the first two reports, they only need the third one.

A much better thing to do would be to create a separate squeeze page for each product and to promote them separately. That way people interested in losing weight during the holidays will be directed to the page that provides information about that, people who are interested in cooking foods that help you lose weight will be directed to the page that provides information about that, etc.

Use the FREE Squeeze Page Tutorial to learn how to create your own squeeze pages.