After last week’s post on Three Step Online Marketing System For Getting Clients, I got a few questions from coaches who tell me that they are using a similar system to promote their business already. They now want to leverage the system to increase the number of clients they have, and they are wondering which step they should be working on.

First, let me remind you what the Three Step Online Marketing System For Getting Clients is:

Step 1: Identify your target market and drive your target market to your web site.

Step 2: The web site visitors that you have acquired in Step 1 are now browsing your web site. Turn them into leads!.

Step 3: Turn your leads from Step 2 into clients.

So, which step do you work on if you would like to add more clients to your business? Well, there are a few different ways to look at it:

You turn your leads into clients in Step #3. Let’s say that typically you get 1 client for every 150 leads that you get. This means that for the next 900 leads you will enroll 6 clients. How can you increase the number of clients you enroll?

– If you keep the same rate of turning leads into clients, you will need to get more leads in order to get more clients. If you get 1,800 leads instead of 900, you will be able to enroll 12 clients instead of 6.

– Or, you can work on improving your closing techniques, so that you can enroll a client per 100 leads. That way, without increasing the number of your leads, you can get 9 clients out of your current 900 leads, instead of just 6.

– You can also improve the quality of the your leads. The more qualified your leads are, the fewer leads you will need to work with in order to enroll a client. If you have 900 more qualified leads, you may be able to enroll 9+ clients instead of the usual 6.

The bottom line is that there is always room for improvement in your system for getting clients for your business. If you do not have all the clients that you need yet, review your online marketing system to see which steps you can improve upon to enroll more clients.

To learn how to create an effective marketing system that helps you get all the clients that you need, join me for the How To Get More Clients Online Teleseminar Series that starts tomorrow. Register for it now at https://www.avocadoconsulting.com/rlinks/zmarketing

Biana Babinsky

This entry was posted on Tuesday, October 28th, 2008 at 11:54 am and is filed under Internet Marketing, Internet Marketing Coaching, Life Coach Training. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.