Many coaches, consultants and other service professionals have told me that they work with everybody. They feel that the easiest way to market is to market to everyone. If they define a target market, they told me, it will become much harder to market and get clients.

The truth is exactly the opposite. When you define a target market, it actually becomes easier to market your business. This is because when you have a target market and market to a specific group of people you are going to market to fewer people, but get many more clients. Let’s look at how to make your marketing easier by defining your target market:

Click Here To Continue Reading Make Marketing Easier – Define Your Target Market Article

Biana Babinsky

This entry was posted on Tuesday, October 30th, 2007 at 10:01 am and is filed under Internet Marketing, Internet Marketing Coaching, Market Your Expertise, Solopreneurs, Target Market. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.