I posted a message with this headline on a few lists and heard back from a few coaches who told me that based on the traffic statistics for their blogs, even their dogs do not read their blogs.

Here is what you need to do in order to be successful with your blog:

Define Your Goals For Your Blog.

What do YOU want to happen? Do you want a million readers? More newsletter subscribers? A lot of clients to find your blog?

Let’s say that you are a coach and author who recently released a book. So your goal for your blog is to sell more of your books.

Set Up Your Blog To Help You Reach Your Goal.

What does your blog need to have in order to help you reach your goal? To continue with the previous example, if you are a coach and an author, whose goal is to sell more books, you must add information about your book to the blog. Add information to the header and to the menu, so that information about the book is visible on every blog post. You should also blog about your book once in a while as well.

Blog About Things Of Interest To Your Target Market.

Since you would like your target market to come to your blog, create blog posts on topics that your target market is interested in.

Drive Your Target Market To Your Blog.

Now that you know what your goals for your blog are, you have set up your blog to help you reach these goals and you blog about things of interest to your target market, you need to bring the actual target market to your blog.

In order for you to actually achieve your goals you need your target market to come to your blog and purchase your book. You can achieve that by bringing your target market to your blog.

How can you do that? You can do that by using online marketing techniques such as article marketing, social networking, newsletter publishing, and many others to drive traffic to your blog.

I discuss many different ways to drive to your blog in the How To Get More Traffic & Readers For Your Blog Study Guide. You can get it now at https://www.marketingsalad.com/blog.html

Biana Babinsky

This entry was posted on Monday, September 29th, 2008 at 11:04 pm and is filed under Business Blogging, Social Media, Social Networking, Social Networking Sites. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.