How To Get The Most Out Of Your Facebook Fan Page Traffic
So, you have a Facebook Fan Page for your business. You publish information and tips there, and sometimes invite your fans to visit your web site. Your fans click on your links, come to your web site, but that’s it. They leave without taking any action on your web site, so you are not getting any clients or customers from your Fan Page.
So, what should you do? How can you start getting clients from your Fan Page? Let’s look at what is happening when your fans come to visit your web site:
2. They click on the link and visit your web site.
3. Because they are not ready to BUY yet, they leave the web site and don’t visit it again.
So what can you do to get clients and customers from your Facebook Fan Page traffic? You need people who come to your web site from your Facebook Fan Page to take action on your web site and subscribe to your newsletter! That way, you will be able to keep in touch with them, let them know about your products and services and convert them into clients and customers even if they don’t buy immediately!
You do that by creating squeeze pages and sharing links to your squeeze page on your Fan Pages.
Your squeeze pages will help you convert more people into newsletter subscribers. That way, even if your fans don’t buy from you immediately, you will be able to convert them into clients and customers in the future.
Here is how the diagram above will look once you use squeeze pages:
2. They click on the link and visit your web site. Because they are now visiting a squeeze page, there is a much higher possibility that they will subscribe to your newsletter
3. They receive your newsletter on a regular basis and become a client or customer in the future.
Do you see how different the diagrams are? In the first one, the fan does not take action and just leaves the web site. With a squeeze page, you are going to convert your fans into newsletter subscribers and then clients!