Facebook Marketing: New Facebook Profiles
Have you seen the new Facebook Profiles? Have you switched to a new Facebook profile yet? The new profile has a different layout and features things differently. It posts information about you, your job and education on the very top.
Next, there is a row with a few of your pictures posted, helping you share your interests and pictures with your friends. And then there is your regular Wall. It looks like the width of the Wall became smaller and the ads are now more visible.
Instead of the Tabs, there is now a menu on which you can click to find out more Info (this is where people can find out more about what you do, your education, and your web site address), Photos, Notes, Friends.
Web site address is not visible on the main profile page anymore. If people want to see your web site address, they will have to check out Info. This makes your Facebook Fan Page even more important, because you can still have your web site address on the main page of your Fan Page.
The “Likes” used to be displayed on the main Profile Page, but now are displayed under Info. This means that your Facebook Page will not be as visible on your Facebook Fan Page members’ profiles as it used to be.
What do you think about the new Facebook Profiles? What do you like about them?
December 7th, 2010 at 1:37 pm
It just means that online business owners will have to be a little more insightful about marketing on Facebook. As we keep up with its changes, I think we’ll find more online marketers creating fan pages and groups. The removal of URL’s on pages is an indication of that :-(
December 7th, 2010 at 11:30 pm
I have to say, I’m not thrilled with the changes, but Facebook is free, and so one must accept the annoyances. For example, no matter what I do, Facebook insists on profiling my graduate school instead of my undergraduate college, with which I identify more highly, so unless I delete my graduate degree altogether, it will focus on a secondary instead of primary affiliation.
I just wish FB, with all of its changing around of things, would let us promote the aspects of our life about which we feel the most strongly. I’d rather eliminate the photos from my profile page, for example.
That said, I use my profile begrudgingly. My fan page is for my business. The profile is generally an also-ran. As long as the fan pages are not adversely impacted, I will just be a curmudgeon and accept what comes my way. :-)