How to Create An Effective Online Business
I was asked recently how to create a viable, effective online business. Here is my reply:
The first and foremost thing is to create a professional web site. Without it your web site visitors will not trust you, and, thus, will not buy from you. If you don’t have a professional web site, you are wasting money on your promotional campaigns.
Here is what I recommend:
– Subscribe to my Free Online Marketing Newsletter to learn more about getting customers online.
– Keep the design of your web site the same on every page; the continuity of user experience and navigation goes a long way to keep a web site visitor on your web site.
– Spend the time on teaching yourself design and creating a professional, user friendly and search engine friendly web site. Or, hire someone else to do this for you.
– Create a newsletter. Your newsletter recipients are not just looking for “thank you” cards; you will do better if the newsletter contains information about perfumes and special offers to subscribers. A newsletter is a very powerful sales tool, if used properly.
– Create a Complete Online Marketing System for your web site. This system includes bringing in web surfers to your web site, getting them interested in your products, turning them into first time customers, and then turning them into long term customers. You can get a recording of the Online Marketing That Gets Results Teleseminar, where I discuss how to create this system, step by step.
Biana Babinsky
Biana Babinsky is the online business consultant, author and expert, who teaches solopreneurs how to use the Internet to gain more clients and make more money. Get her Complete Step by Step Online Marketing Course to learn how to market and network better online.