Just like with any other business, you need to have a user friendly web site, that discusses what you offer. You need to know exactly who your target market is and where to find it online. Once you know who it is and where they are, you need to start driving these people to your web site. Here is what I recommend:

– Create A Web Site Describing What You Have to Offer. Make sure it is user friendly, as well as search engines friendly.

– Define Your Target Market. This will help you narrow focus of your web site, as well as SEO, pay per click and other campaigns. Narrower focus usually means spending less money.

– Create A Way To Keep In Touch with Your Visitors. Publish a newsletter to keep in touch with people who visit your web site.

– Drive People to Your Web Site. Use search engine optimization, article publishing, pay per click and other online marketing techniques to drive leads and buyers to your web site.

At MarketingSalad.com, the online business community, I discuss how to promote your business online. Check it out if you have more online marketing questions.

Biana Babinsky
Learn How to Market Online Effectively
https://www.MarketingSalad.com

This entry was posted on Friday, June 2nd, 2006 at 6:20 pm and is filed under Internet Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.