How To Use Your Blog To Get Coaching Clients
Many coaches have asked me how to use a blog to promote their business and get clients. I have been blogging for a while and my blog has brought me a ton of traffic, newsletter subscribers and clients.
Here are my recommendations for you if you are just setting up your blog:
– Set Up A Blog On Your Own Web Site – it will help you achieve better branding and more web site traffic. Use free blogging software available at WordPress.org
– Blog Consistently. Many business owners get excited about blogging, post 3-6 times, and then promptly forget about the blog. I have seen many blogs that were started a year or two ago, have a grand total of five posts, and haven’t been updated since sometime last year.
– Have A Special Offer On Your Blog. This will guide your blog visitors to become your newsletter subscribers.
– Use Search Engine Optimization To Optimize Each Blog Post. The purpose of your blog is to get people who are in your target market to read your posts and enter your sphere of influence. Use your blog to get more search engine traffic.
– Have Fun!
One of the lessons in my Complete Step By Step Online Marketing Course is a Blogging Lesson, and it discusses in detail how to use your blog to market your coaching business. You can get the Course at https://www.avocadoconsulting.com/rlinks/zcourse.
Biana Babinsky