One thing that you cannot operate your online business without is web site traffic. Without traffic nothing is happening on your web site – no one is order your products, no one is asking about your services. Your business cannot survive without web site traffic.

Having web site traffic for an online business is the same as having foot traffic for a brick and mortar business. This traffic is the most important thing that your business needs to survive.

However, not all web site traffic is the same. The best traffic is targeted web site traffic, traffic that is searching for the products and services that you are offering.

For example, the best kind of traffic for a web site owned by a Virtual Assistant are people interested in hiring a virtual assistant. The best traffic for someone looking for business coaching clients are business owners, looking to improve their business ROI.

However, if you flip the traffic, and send the traffic of people interested in hiring a Virtual Assistant to the coach’s web site, and the traffic of people needing a coach to the Virtual Assistant’s web site, nothing will happen. People will not find what they need on the web sites they visited, and they will leave without doing business with the web site owner.

So how can YOU get targeted web site traffic of people who want to buy your products and services to your web site? Here are three steps to help you do that:

1. Define your target market. Make sure you know exactly who you want to come to your web site. If you don’t know who you want to attract to your web site, you can’t attract them.

2. Create a plan – put together an online marketing plan for your business. Put in the marketing techniques you will need to use to attract web site traffic – search engine optimization, newsletter publishing, business blogging, etc.

3. Put your plan into action. Your plan will not do you any good unless you start APPLYING it to your business. Learn how to use online marketing techniques and how to get more web site traffic using them.

Biana Babinsky

Biana Babinsky is the online business coach and expert. She teaches coaches, consultants and other solopreneurs how to promote their businesses, create multiple streams of income and make more money online. Get her Complete Step by Step Online Marketing Course, to learn how to get more customers online.

This entry was posted on Friday, April 21st, 2006 at 7:40 pm and is filed under Internet Marketing, Internet Marketing Coaching. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.